This is a hands‑on, visitor‑facing role - perfect for someone who loves the outdoors, enjoys working with people and wants to help others discover the best of the Lakes. We'd love to hear from you if you can demonstrate:Experience of driving commercial targets and delivering high standards of customer service in a busy operational environment.Previous leadership or line management experience including supervising, coaching and training.Competency in managing budgets to maximise sales, income and control costs.Experience of assessing and managing risk. Knowledge of Health & Safety and compliance requirements. Welcome ManagerYou’ll be leading our Welcome Team across a landscape that stretches from the shores of Ullswater to the southern tip of Windermere and out to the Langdale Pikes. These valleys, lakes and fells form some of the most uplifting scenery in the country, drawing millions of visitors every year.Many people spend an entire day on National Trust land without realising it - and we want to change that. Your leadership will help us connect visitors with the stories, places and people that make the Lakes special, turning a good day out into a great one.Growing support for the National Trust through car park income, fundraising and membership recruitment is key, as it helps grow our supporter base and raises important funds to help deliver our conservation goals.As the operational lead for our welcome offer, you’ll be responsible for:Day‑to‑day management across multiple sites, including line management of a small team, duty management and visitor welcomeDriving membership growth, fundraising and commercial successLeading and motivating your team to deliver exceptional welcome and serviceRecruitment, workforce planning and supporting staff developmentMonitoring performance, meeting targets and ensuring complianceSharing the work we’re doing to protect the Lakes and helping visitors understand how their support makes a difference You can view the full role profile for this role in the document attached. You don't need to have all the knowledge, skills and experience listed in the role profile; this is just to provide a full picture of what’s possible in this role.The National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.• Substantial pension scheme of up to 10% basic salary• Free entry to National Trust places for you, a guest and your children (under 18)• Rental deposit loan scheme• Season ticket loan• EV car lease scheme (for roles that meet the salary criteria)• Perks at work discounts such as gym memberships, shopping discount codes, cinema discounts• Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.• Flexible working whenever possible• Employee assistance programme• Free parking at most Trust places Click here to find out more about the benefits we offer to support you. Closing Date: 7th June 2026 To apply for this vacancy simply click the 'apply' button in the top right hand side of the page.If you need any help with your application, i.e. due to technical difficulties, please call us on 0370 240 0274 or email us at recruitmentenquiries@nationaltrust.org.ukIf you require an adjustment to the application process, for example due to disability or medical condition, please call us on 0370 240 0274 or email us at adjustments@nationaltrustjobs.org.uk and we'll support you as best as we can. For examples of how, please see our supporting you page.Equal Opportunities Statement The National Trust celebrates diversity and is committed to creating a fair and equal society, free from discrimination. You can read more about our commitment to inclusion and diversity here. Safeguarding Statement The National Trust is committed to a safe recruitment processes to help the organisation attract and appoint the right staff/volunteer for the role and responsibilities as set out in the vacancy advert. We will not accept applicants who are not suitable to work with children, young people or adults at risk. If you have any questions around your suitability for this vacancy, please contact the people service centre. Please note we reserve the right to close this advert early and therefore we encourage you to apply for this position early. 176267IRC176267AmblesidePermanent f/t or p/t (1950 hrs py)Ends: Jun 7th Do you thrive in a people‑focused role and love helping others make the most of their day outdoors? We’re looking for an enthusiastic and confident Welcome Manager to lead our visitor‑facing team across some of the most iconic landscapes in the Lake District - including Langdale, Ullswater, Windermere and Coniston. As the public face of the National Trust in these valleys, you’ll inspire your team to deliver a warm, memorable welcome for every visitor and drive commercial income to support our conservation work. Internally, you'll be known as a 'Welcome Manager (Band 1)'. Salary: £29,000 per annum Contract Duration: Permanent Working Hours: 1950 hours per year. This role is based on annualised hours, where the amount of hours you work each month may vary, however your salary will be paid in 12 equal instalments over the year. You may work more hours during our peak busy season, and fewer hours in the Winter. Working Pattern: A typical day is 8.30am - 4.30pm. Regular weekend working and working during school holidays are a requirement of this role. We would be willing to consider part-time hours for the right applicant.Interviews: In person in Grasmere on Monday 15th JuneIf this sounds like the role for you, please read the full advert and attached role profile. When applying via the National Trust Jobs website, make sure your CV and Cover Letter clearly demonstrate the skills listed in the 'Who we are looking for' section below. Grasmere, The Hollens, Ambleside, LA22 9QZCompliance.Eligibility to Work in the UK29,000 pa