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Influencer and social, strategy manager

London
Publicis Groupe
Strategy manager
Posted: 13h ago
Offer description

About Publicis Content


Publicis Content is where culture and creativity collide. We’re a multi-disciplinary content powerhouse built to create what people actually watch, read and share. Working across Influencer, Media Partnerships and Social, we craft content that cuts through the noise for global brands including Mars, PepsiCo and Sky.


We are rapidly growing team based at the iconic Television Centre in West London, plugged into the wider Publicis Media network – but with the agility of a boutique agency.


Role Overview:


This is your chance to sit at the heart of culture-shaping influencer campaigns.


As Influencer and Social, Strategy Manager, you’ll be a key strategic partner to some of the world’s most exciting brands. You’ll work hand-in-hand with the Strategy Director to shape briefs, develop creative influencer strategies, and collaborate across teams to make sure every idea lands with impact.


This is a role for someone who thrives on collaboration, loves the creator economy, and wants to make work that gets talked about.


What you'll be doing:


* Support strategic development of influencer campaigns, helping to turn client briefs into culture-led ideas that deliver results
* Lead on briefing creators, creative and media teams – ensuring everyone’s clear on the strategy and the vision
* Work with influencer activation teams to make sure creator selection, storytelling and amplification are fully aligned with strategy
* Collaborate with media teams to ensure influencer campaigns drive real business impact, not vanity metrics
* Use data, insights and platform knowledge to inform and strengthen campaign recommendations
* Play a key role in client comms, articulating strategy clearly and confidently.
* Contribute to new business and organic growth opportunities across influencer and social
* Mentor and support junior team members, particularly the Insights Executive, helping them grow and develop


What we're looking for:


* Strong experience in influencer marketing, ideally in an agency environment.
* Strong understanding of influencer strategy, briefing and execution.
* Confident communicator with both internal teams and clients.
* A solid grasp of platform trends, creator culture, and campaign effectiveness.
* A love of working in a fast-paced environment with multiple moving parts.
* A collaborative mindset and a drive to make brilliant work happen.
1. Benefits:


In the UK, alongside the core benefits such as Pension, Life Assurance, Private Medical, and Income Protection Plan, we also offer:


* WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
* REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
* HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
* FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
* FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
* GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.


Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

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