National Account Manager – Retail Location: Lincolnshire Salary: >£45,000 benefits Industry: FMCG Role Type: Full-time, Permanent Are you a commercially driven Account Manager with a passion for retail, product, and building exceptional customer relationships? This is a fantastic opportunity to take ownership of a major grocery retail account within a fast-paced and innovative UK business supplying high-quality products. We are seeking an ambitious, relationship-led Account Manager to lead and grow a high-profile national retail account across both in-store and online channels. You will be joining a collaborative commercial team and play a key role in delivering category growth, range development, and best-in-class customer experience. The Opportunity In this role, you’ll be responsible for managing a major UK retailer across a number of areas, shaping category plans, influencing ranging decisions, and ensuring a smooth end-to-end process from concept to delivery. You’ll work closely with colleagues in insights, merchandising, supply chain, technical and product development to maximise opportunities and support a strong customer partnership. This is a great role for a commercially minded candidate who thrives on pace, variety and cross-functional collaboration. Key Responsibilities * Build and maintain a strong working relationship with your retail customer, fully understanding their strategy, category plans and processes. * Support in developing an annual account plan with clear commercial objectives. * Conduct regular business and category reviews, identifying opportunities for growth, improvement and future success. * Review product and range performance, initiating improvement programmes where required. * Prepare product development briefs and manage range changes and NPD to meet customer requirements and internal financial targets. * Monitor competitor activity and provide updates and insight internally and to the customer. * Manage weekly forecasting, ensuring accuracy to maintain service levels and meet customer KPIs. * Agree promotional and activity plans with the customer and support delivery in line with the commercial plan. * Support commercial negotiations including specifications, price, distribution, and volume. * Ensure efficient sales administration and accurate reporting. * Communicate outcomes of customer meetings across internal teams including Technical, Procurement, Production and Operations. * Recommend and support value chain improvements, cost-saving initiatives and efficiency programmes. * Provide monthly trading reports highlighting performance vs plan, upcoming opportunities and risks. * Lead or support specific commercial projects and new business opportunities. About You * Ideally degree-educated or equivalent experience. * Experience working with major UK retailers (e.g., grocery or multipliers), preferably within FMCG, horticulture, food, gifting or related consumer goods. * Strong account management and relationship-building skills with the confidence to influence at all levels. * Commercially astute with the ability to analyse market, sales and performance data. * Highly organised, proactive and able to manage multiple projects and deadlines. * Strong communication and presentation skills. * Intermediate/advanced IT skills, especially Excel, PowerPoint and Word. * A collaborative team player with a flexible, positive approach. * Some people-management experience is beneficial but not essential. What You’ll Get * The chance to work with a high-profile UK retailer and own a key commercial relationship. * A supportive, team-focused culture with strong values around collaboration, trust, resilience and sustainability. * Opportunities for long-term growth, development and broader commercial exposure. * The ability to influence category direction and contribute to the success of an innovative and forward-thinking business