Job Description
Digital Product Analyst
* Location: Hybrid – 2 Days in Runcorn / 3 Days WFH
* Contract: Fixed-Term (FTC) – Potential to Extend
* £45,000 per annum
We’re hiring a Digital Product Analyst to join a fast-paced, digitally focused business undergoing rapid growth. This is a hybrid role offering the opportunity to turn complex data into actionable insights that shape digital products and enhance the customer journey across B2C eCommerce platforms.
You’ll be instrumental in building and evolving a full-funnel dashboard that brings together data from marketing, social platforms, Shopify, and conversion analytics to help the business make smarter, faster decisions.
Digital Product Analyst Key Responsibilities:
1. Develop, manage, and enhance a comprehensive digital dashboard using tools like Looker Studio, integrating data across multiple platforms (Shopify, GA4, social, etc.).
2. Analyse digital product performance and user behaviour to uncover trends, pain points, and opportunities for growth.
3. Track and visualise full conversion funnels, from marketing acquisition through to purchase.
4. Collaborate cross-functionally with Product, UX, Marketing, and Development teams to share insights and gu...