Product Marketing Manager - Offshore (StormGeo)
About the Role
We are seeking a Product Marketing Manager to strengthen StormGeo’s Offshore domain covering Offshore Oil & Gas, Offshore Wind, and Marine Operations. The role brings clarity, insight, and creative storytelling to our offshore portfolio, helping customers operate more safely, sustainably, and efficiently.
As an individual contributor, you will work on a collaborative global product marketing team, supporting local sales and marketing teams in the US and Europe. This position is based in the UK (Aberdeen, London, or Glasgow).
Main Responsibilities
* Craft product positioning & messaging: translate unique product capabilities into compelling narratives that resonate with our global offshore audiences.
* Drive global go‑to‑market initiatives: lead launch campaigns, promotions, and “always‑on” programs in close collaboration with domain experts, regional marketers, and product managers.
* Support sales enablement: create high‑impact sales kits, landing pages, web content, presentations, social media content, insights, and training to help sales teams win new customers.
* Market & customer insight: continuously analyze and ensure a deep understanding of customer personas, competitive landscape, and market shifts.
* Customer voice & roadmap input: gather client feedback through interviews and surveys and feed it into our domain, product development, and marketing plans.
* Content & channel strategy: guide consistency of messaging across digital channels, social media, email campaigns, and events, supporting awareness and lead generation.
* Performance & data insight: use HubSpot, define KPIs, monitor campaign and feature adoption metrics, and adapt GTM strategies based on market feedback and analytics.
* Accelerate AI‑augmented marketing: advance adoption of GenAI tools and help accelerate their implementation in product marketing workflows.
Core Requirements
* 3+ years of B2B product marketing experience, ideally within Offshore Oil & Gas, Offshore Wind, Marine, SaaS, or Weather Intelligence industries.
* Solid understanding of offshore operations and/or weather‑related services.
* Hands‑on experience with CRM and marketing automation tools (HubSpot preferred).
* Great English communication skills, both written and verbal.
* Strong analytical mindset, with the ability to interpret data and translate insights into actionable marketing decisions.
* Collaborative working style and experience partnering across sales, product, and commercial teams.
* Curiosity and openness to adopting AI‑assisted tools to improve marketing efficiency and effectiveness.
Company Offers
* Global mission – Every day, we enable our clients to navigate a changing environment by unlocking the value of data.
* Smart, creative, and innovative environment, where you’ll work alongside a talented and supportive team of professionals.
* Hybrid work model.
* International development opportunities to support your professional growth.
Apply
To apply, use the provided application link. Applications and CVs submitted via email will not be considered.
We will be reaching out to suitable candidates continuously, so we encourage you to submit your application promptly if you are keenly interested.
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