National On Trade Account Manager
£50-60,000
Bonus
Car Allowance
Pension, healthcare and other benefits
Our client is an established premium Wine business delivering an exceptional range of international wines to the UK market. Due to continued growth, they require a National Sales Account Manager to drive sales across key accounts and groups in the On Trade.
The successful candidate will manage a portfolio of existing national on-trade accounts while identifying and winning new business across hotel and pub groups/chains in the UK.
You'll work closely with internal teams (Marketing, Product, Operations (Supply chain and logistics and customer service) and externally with senior stakeholders in national and regional pub, hotel and restaurant groups.
Key Responsibilities
Account Management & Customer Development
* Manage and grow revenue across existing national on-trade customers (pub and hotel groups).
* Build strong, lasting relationships with key decision-makers across accounts.
* Lead promotional planning and execution in line with customer calendars and brand objectives.
* Deliver excellent service levels with internal coordination (supply, ops, marketing)
New Business Development
* Identify and target new national and large regional on-trade opportunities.
* Build and deliver tailored commercial proposals and pricing models.
* Drive long-term business partnerships with national pub chains, hotels, and hospitality groups.
Forecasting & Commercial Planning
* Own sales forecasting and budget planning for key accounts.
* Develop and execute joint business plans with key customers.
* Use data insights to refine strategy and identify opportunities or risks.
Negotiation & Commercial Delivery
* Lead negotiations with group buyers and procurement teams.
* Secure listings, promotional agreements, and trading terms in line with commercial goals.
* Maximise margin while delivering customer value and volume growth.
Experience & Skills Required
* 3–5+ years' experience managing national or large regional accounts in the on-trade
* Strong commercial acumen with experience in P&L ownership, margin management, and negotiation.
* Proven success in new business development and customer relationship management.
* Ability to forecast accurately and work with CRM systems and reporting tools.
* Confident communicator with ability to influence at a senior level (both internally and externally).
* Strong presentation and proposal-building skills.
* Passion for wine and hospitality – WSET qualification (or willingness to obtain) desirable.
* Full UK driving licence and willingness to travel nationally.
Please provide your CV (in Word format) and current package information. Candidates must be based in the UK or have the right to work status for the UK market.
Candidates meeting the brief and experience requirements will be contacted within 2 weeks of their application.