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Prada in-store training manager, selfridges

London
BoF Careers
Training manager
€50,000 a year
Posted: 17 May
Offer description

Job Purpose

As Prada In-Store Training Manager, you will support the Store Manager in bringing the store to full potential, achieving business results and qualitative objectives. You will convey and promote the Brand philosophy and values to the final clients, guiding them into the world of Prada. You will be the first Prada ambassador in the store, fostering a culture of empathy, warmth, passion and proactivity in line with Prada client experience. This role is based in store and requires a regular on‑site presence.


Responsibilities

* Plans and cascades training programs in line with global, local and store priorities
* Promotes a culture of shadowing: observation, feedback and coaching at all store levels
* Supports store leadership in team development and driving performance of individual client advisors
* Ensures an effective client journey implementation impacting conversion, clienteling, leather goods mindset, zoning, etc.
* Identifies training needs in line with business priorities
* Develops training action plans at a store and client advisor level
* Leverages in‑store training tools: training sessions, coaching sessions, daily briefing moments and best‑practice sharing
* Collaborates with all other retail functions (e.g., merchandising, CRM, events) to jointly organize and manage specific training activities
* Performs team gap analysis and builds individual coaching plans, providing ongoing feedback on progress, performance and training level
* Supports store leadership to ensure full training content cascades on brand, client journey and product knowledge
* Drives in‑store training initiatives with active shop floor presence
* Monitors quality, impact and true retention of training content
* Ensures store team embraces a self‑learning culture, with special attention to retail training digital tools (training app)
* Leads a culture of in‑store coaching prioritizing client advisors according to their needs and focusing on selling skills, client experience, clienteling, styling, brand ambassadorship and high‑end products
* Follows up with individual shadowing (observation/feedback/coaching) on store leadership to ensure a seamless and correct one‑to‑one process in store (coach the coach)
* Ensures regular communication with trainees, giving them continuous feedback on progress
* Manages onboarding journeys for new hires in the store by facilitating their in‑store induction and partnering with HQ


Knowledge And Skills

The role requires strong training expertise combined with effective people management skills, enabling the development and performance of teams at all levels.

Strong knowledge of KPIs, with particular focus on CRM performance and client engagement.

Ability to work in a team as well as alone.

Excellent communication and interpersonal skills.

Fluency in English.

Joining our company means working in a creative and international environment, with teams motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people, leading to their own professional growth.

Prada Group promotes an inclusive work environment, ensuring equal opportunities for all candidates, regardless of gender, ethnicity, sexual orientation, disability, or other personal characteristics. We believe that diversity is a value and we are committed to building a fair and respectful workplace for all.

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