The Role
We’re looking for a commercially driven Sales Manager who thrives on hitting targets and driving revenue through strong relationships and smart sales strategy. This is a hands‑on role focused on delivering personal sales performance and contributing directly to the commercial success of the event.
You’ll work closely with the Event Director and Show Manager to execute sales strategies, grow exhibitor numbers, and maximise revenue across stand sales and sponsorship. This role suits someone who enjoys owning their pipeline, leading by example through delivery, and playing a key part in shaping the commercial performance of an event.
If you enjoy the pace of exhibition sales, are confident managing your own targets, and like being close to your market and customers, this role will suit you well.
* Manage the day‑to‑day sales performance for the show
* Deliver personal sales targets across new and existing business
* Execute the show’s sales strategy in line with the Event Director and Show Manager’s objectives
* Drive the campaign strategy to deliver the event over target, including exhibitor numbers, stand sales, sponsorship inventory, yield, and revenue
* Ensure activity targets are met, including outbound call volumes and face‑to‑face meetings
* Run and support the rebook process in collaboration with the Event Director and Show Manager
* Manage and maintain an accurate prospect database in line with CRM policy
* Ensure a consistently high standard of communication with prospects, exhibitors, and partners
* Regularly meet customers, prospects, and event partners, spending at least one day every fortnight in the market
* Execute and analyse exhibitor marketing strategies
* Manage the event floor plan and identify profitable opportunities and show features
* Monitor competitor activity and market trends, attending competitor and industry events where required
* Maintain accurate stand and sponsorship ledgers
* Reconcile sales, accounting, and CRM data
* Produce monthly revenue reports and forecasts, including contributions and actions to achieve the budget
* Work closely with operations, marketing, and show teams to ensure smooth event delivery
* Support the wider business and senior management team as required
Essential
* Proven experience in exhibition or event sales
* Strong track record of hitting and exceeding personal sales targets
* Solid understanding of stand sales, sponsorship, and rebooking
* Confident in managing your own pipeline and activity levels
* Strong relationship‑building and negotiation skills
* Financially comfortable working with budgets, forecasts, and sales reporting
* Confident using CRM systems to manage performance and pipeline
* Commercially minded, proactive, and results‑focused
* Strong communication and presentation skills
Desirable
* Experience managing event floor plans
* Knowledge of the events industry and competitor landscape
* Experience working with exhibitor marketing campaigns
* Comfortable attending competitor and industry events
We do not offer sponsorship for this role
CloserStill Media reserves the right to request a DBS or credit check should the role require it.
Diversity And Inclusion
CloserStill Media embrace diversity in all its forms and are committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation.
We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status or disability status.
We are committed to ensuring an inclusive and accessible recruitment process. If you require any reasonable adjustments at any stage, don't hesitate to get in touch with our HR team at hr@closerstillmedia.com.
#J-18808-Ljbffr