Marketing Director | The Good Travel Collective ??
This is not a “keep the lights on” marketing role. This is a build it, scale it, prove it role.
Parkinson Lee are proud to be the retained partners to The Good Travel Collective, a newly unified travel brand within the John Good Group, combining high-performing B2B and B2C travel businesses under one ambitious banner.
We are looking for a B2B Marketing Director to turn marketing into a revenue engine.
The brief:
* Own the marketing strategy, performance & ROI across multiple propositions
* Lead and develop a talented team, with access to central marketing and specialist agencies
* Drive pipeline, ABM, demand generation and brand impact
* Sit confidently at senior level and influence real commercial decisions
The challenge: Take multiple distinct travel propositions and shape them into something:
* Admired by peers
* Impossible to ignore
* Actively recommended
You'll probably be:
* A senior marketing leader with serious commercial instinct
* Comfortable owning budgets, P&L impact and outcomes (not just activity)
* Experienced across B2B
* Done explaining why marketing matters — ready to prove it
Why this one's ...