Job Title
Express Activity Planning Manager
Location
Asda House
Employment Type
Full time
Contract Type
Permanent
Hours Per Week
37.5
Salary
Competitive salary plus benefits
Category
Promotions and Advertising
Closing Date
1 December 2025
“Find your role”
In this role, you will develop and deliver the Promotional and Marketing Strategy for Asda Express, ensuring a cohesive customer proposition that communicates both value and quality. You will work to create impactful campaigns and initiatives that resonate with customers, driving engagement and loyalty while supporting overall business growth.
You will
1. Take ownership of shaping and delivering the Express customer proposition, working cross-functionally to define and embed a value-led offer.
2. Through detailed analysis and promotional autopsies, you’ll understand category roles and space principles
3. You’ll collaborate with Commercial Managers and suppliers to align activity and maximize opportunities
4. Leading the end-to-end trade plan, you will manage the quarterly promotional planning process—from strategy through execution—ensuring promotions land right first time and driving process improvements for a streamlined approach.
5. You’ll also work closely with key stakeholders to translate plans into strong in-store execution
“Let's find out about you.”
6. Analytical and data driven, skilled in using data to make informed decisions and optimise results.
7. Be a strong communicator with great personal skills to work with people at all levels – not just in our business, but also beyond it
8. Thrives in a fast-paced environment, with the ability to manage change and drive results.
9. You will be agile and an effective decision maker, willing to move, fail and learn fast
10. Be obsessed about our purpose and our customers
Everything you'll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:
11. Discretionary company bonus
12. Company pension up to 7% matched
13. Company Car allowance of £5,700
14. 15% colleague discount in store and online
15. Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
16. Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
17. Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves