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Royal Museums Greenwich is a collection of diverse historical sites. The sites are the National Maritime Museum, Cutty Sark, the Royal Observatory, and the Queen’s House. Each of these sites has a unique identity and a common purpose to serve our communities, through sharing our collections and expertise. We are a place to explore the sea, space, art and history, and our strategy puts people at the core of its success.
The role
Working within the Marketing team and reporting to the Senior Digital Manager, Marketing, The Website Content Manager will lead the strategic development and day-to-day management of Royal Museums Greenwich’s website, using digital content to grow online reach, enhance reputation, drive revenue, and deepen audience engagement. As the organisation’s channel specialist, the roleholder will ensure all web content is purposeful, accessible, and aligned with audience needs and organisational goals.
Key elements of the role include commissioning, writing, editing, and publishing high-quality content across multiple formats; championing content excellence across the organisation, using strategic content planning to drive digital reach, revenue, and engagement; and using analytics to optimise content and website performance, sharing insights with relevant stakeholders.
The successful candidate will have proven experience of managing an effective content strategy, preferably within a similar sector. Experience of commissioning high quality content across multiple media and strong editorial skills are essential to this role. The postholder will have demonstrable experience of using SEO and PPC to drive online performance, as well as using insight to optimise performance. The ability to tailor communications to a range of audiences is also necessary for this role.
This is a full-time, permanent role in Band 4 - Senior Specialists. Core hours of work will be 36 per week, 9am-5pm, Monday to Friday, with an additional hour to be worked as agreed upon with management.
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