Overview
As a key member of the ABM team, you will help support the many projects and the executional approach required to make our strategy successful. You will have the opportunity to create and manage impactful ABM programs, with guidance from experienced leaders and Avalara subject matter experts, to ensure targeting is optimized, key channels are leveraged effectively, and every effort drives measureable results.
Responsibilities
* Work with fellow team members to support the execution of our ABM strategy, from data collection & analysis on target accounts to measuring marketing tactics for effectiveness and optimization opportunities.
* Collaborate closely with key stakeholders across demand generation, revenue operations, marketing operations, sales, content, design, and analytics to create effective ABM programs while ensuring they are well-aligned with broader marketing and go-to-market initiatives.
* Work with sales leadership to ensure reps are supported as they outbound to target accounts, accounts are handed off smoothly and worked to our shared expectations, and programs are communicated and enabled clearly to key sales teams.
* Measurement is critical to everything we do. You'll have a measurement plan and work with the marketing operations & analytics teams to ensure we have proper visibility on all ABM programs.
Qualifications
* 5+ years marketing experience, preferably in ABM or demand generation at a high growth technology company.
* Excellent project management, organizational, and multitasking skills. There will always be many initiatives going on at once, many of which you’ll be the driver of. You’ll be responsible for working cross-functionally to make sure important projects are completed on time and executed at a high standard.
* Strong analytical skills, but also a good intuitive sense based on your marketing experience in the absence of data.
* Must be a strong, proactive communicator up, down, and laterally.
* Experience with Salesforce, 6sense, and Outreach is strongly preferred.
About Avalara
About Avalara:
We’re building cloud-based tax compliance solutions to handle every transaction in the world. Imagine every transaction you make — every tank of gas, cup of coffee, or pair of sneakers, every movie ticket, meal kit, or streamed song, every sensor-to-sensor ping. Nearly every time you make a purchase, physical or digital, there’s an accompanying unique and nuanced tax compliance calculation. The logic behind calculating taxes — the rules, rates, and boundaries is a global, layered, three-dimensional mess of complexity, with compliance dictated by governments and applied by every business, every day.
Avalara works with businesses of all sizes, all over the world — from corner stores to gigantic global retailers — to calculate tax accurately and automatically, at speeds measured in milliseconds. That’s a massive technical challenge, in terms of scale, reliability, and complexity, and we do it better than anyone. That’s why we’re growing fast. Headquartered in Seattle, Avalara has offices across the U.S. and around the world, in Brazil, Canada, India, U.K, Belgium and across Europe.
Equal Opportunities:
Avalara is an Equal Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, colour, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law.
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