Japanese Speaking E-commerce Marketing Manager
Ref: MK47069
A leading Asian food company in the UK is seeking an E-commerce Marketing Manager to join their expanding team.
You will be responsible for sales growth, marketing strategy, promotional planning, UX optimisation, and operational improvements, while developing and executing both B2B (small business-focused) and B2C (consumer-focused) sales and promotional strategies.
You will also support hands-on operational tasks when required.
This is a high-autonomy role involved in both strategic planning and execution.
Understanding of Japanese culture and some Japanese skill would be advantageous.
Type: Permanent, full-time
Working Hours: 9:00-17:30 from Monday to Friday
Salary: £30k level, depending on experience
Start: ASAP
Location: London (office-based)
E-commerce Marketing Manager’s Main Responsibilities:
* Manage and oversee daily operations of the online store and develop annual growth strategies
* Drive revenue growth through sales initiatives and performance-based planning
* Plan and execute both B2B (small business) and B2C (household consumer) marketing and promotional strategies
* Prepare and report performance metrics, sales data, and KPIs
* Plan, execute, and optimise promotions, campaigns, and sales events
* Improve e-commerce operations using Shopify and related tools
* Support operational tasks such as order processing and inventory management when necessary
* Upload and manage new products, ensuring optimal product presentation
* Improve website UX, customer journey, and conversion performance
* Research and source new products aligned with business strategy
* Identify, evaluate, and onboard new sales agents, partners, and logistics / delivery service providers
* Liaise with external agencies, agents, and logistics partners and manage ongoing relationships
E-commerce Marketing Manager’s Ideal Candidate:
* Minimum of 3 years’ professional working experience
* Strong understanding of the UK online food and e-commerce market
* Hands-on experience managing online stores, ideally using Shopify
* Experience in e-commerce strategy development and execution
* Proven marketing experience, including digital marketing
* Experience with digital advertising platforms and ad campaign management
* Social media management experience
* Strong attention to detail and ability to handle operational tasks
* Intermediate Excel skills (Pivot Tables, VLOOKUP)
* Business-level proficiency in both English and Japanese
* Proactive and self-driven, not passive
* Comfortable working in a fast-growing and evolving business environment
* Data-driven mindset with a focus on continuous improvement
* Able to work independently while collaborating with multiple stakeholders
(Desirable)
* Experience living in Japan
* Ability to speak Japanese to a conversational level
* Strong interest in Japanese food and culture
** All applicants for the Digital Marketing & E-Commerce Specialist must have the right to work in the UK
*When contacting us, please include the job reference number (Ref: MK47069) at the top of your message.
If your application is successful, you will be contacted within two days. We regret that due to the high volume of applications we receive we cannot provide feedback on individual CVs.