Head of Marketing
Hybrid: 3 days WFH, 2 days on site
Ideal location: Between Manchester and London
c£70k plus bonus and benefits
A fast-growing UK sports and leisure operator is seeking a versatile, hands-on Head of Marketing to lead brand, growth and customer engagement across multiple sites. This role suits a highly capable all-rounder who can balance strategy with day-to-day execution in a fast-paced environment.
The Role
You will shape the brand, drive membership growth, lead local acquisition activity and deliver a strong calendar of on-site events and activations. You’ll also manage CRM, partnerships and community outreach—requiring a marketer who is confident switching between creative, analytical and operational work.
Key Responsibilities
* Develop and maintain a consistent brand and tone of voice
* Lead membership go-to-market and acquisition plans
* Run local and paid campaigns to fill programmes and courts
* Oversee events and activations to boost engagement
* Shape CRM journeys and retention communications
* Build local and brand partnerships that drive visibility and footfall
What You’ll Bring
* Strong all-round marketing capability across brand, growth, campaigns and CRM
* Ability to operate independently and handle both strategy and execution
* Excellent communication skills and strong organisational instincts
* Comfort working at pace and adapting quickly to changing priorities
* Passion for sport, movement or community-focused environments
* Experience in sport, leisure, fitness or hospitality is beneficial
Your recruiter for this role is Helen Horton, Account Director at Love Recruitment and can be contacted simply by applying for this role below. Love Recruitment are a fitness and leisure recruitment agency, specialising in hundreds of fitness and leisure jobs in the UK like these. Helen is a recruitment specialist for the whole leisure sector and if keen to considered please 'apply now'.