Brand Manager
Haddenham, UK
An exciting opportunity has arisen to join our Marketing Team who are jointly responsible for driving growth of one of the UKs favourite brands. Reporting to the UK Marketing Director, youll be responsible for planning and executing brand strategy to support our growth agenda.
MAIN RESPONSIBILITIES:
Strategy & Plans:
* Development of Long-Term brand strategy & execution of annual brand plans
* Analyze market data and trends, identifying market opportunities and threats
* Build and deliver business presentations to key stakeholders, retail customers and senior leadership.
NPDs & Portfolio Management:
* Work in close partnership with the Europe, Middle East & Africa (EMEA) Growth Platforms team to develop a robust UK NPD pipeline.
* Project-manage and lead local NPD development, working cross-functionally with teams across R&D, graphics, legal, market research, production, sales, and finance to ensure a smooth go-to-market process.
* Manage relationships with restaurant partners, from product development through to launch activation plans.
* Manage the product life cycle, including SKU rationalization.
Commercial:
1. Collab...