Marketing Transformation Director | £1,500 per day (inside IR35)
London (Hybrid) | 5-month contract
Our client are seeking an exceptional Marketing Transformation Director to lead a high-impact, global transformation programme within their clients' marketing organisation. Reporting directly to the Global Chief Marketing Officer, this role will shape and deliver strategic change across four critical areas: Technology Implementation, Data & AI, Brand Refresh, and Operating Model & Ways of Working.
As the driving force behind marketing transformation for a global team, you will integrate complex initiatives into a single, cohesive plan aligning technology, data, brand, and organisational design to deliver measurable performance and cultural change.
Role and Responsibilities
* Programme Leadership: Lead the end-to-end marketing transformation roadmap across all four workstreams, ensuring strategic alignment and interdependency management.
* Governance & Reporting: Establish effective governance structures, KPIs, and performance reporting while tracking delivery progress, adoption metrics, and realised benefits including cost efficiencies.
* Stakeholder Engagement: Serve as the primary transformation liaison between the Global CMO, divisional CEOs, and marketing leadership teams, building executive sponsorship and sustaining an active change network across regions.
* Change Management: Drive adoption of new tools, processes, and behaviours through structured change programmes, embedding new ways of working and establishing centres of excellence globally.
* Partner & Vendor Management: Oversee external partners to ensure seamless integration of third-party resources, managing programme budgets, resource allocation, and benefit realisation.
* Risk & Issue Management: Identify and mitigate risks across all transformation streams, implementing escalation and contingency plans to maintain delivery momentum.
* Communications Leadership: Design and execute a compelling communication strategy for transformation updates, ensuring globally consistent messaging to build engagement and alignment.
* Capability & Performance Enablement: Lead capability-building initiatives to enhance data-driven, digital, and operational skills, tracking performance improvements and ROI to ensure transformation outcomes support business objectives.
* Innovation & Continuous Improvement: Introduce leading marketing practices and emerging technologies to future-proof operations, fostering a culture of experimentation, agility, and continuous improvement.
Skills and Experience
* Proven success leading large-scale, global transformation programmes within marketing or related functions
* Deep expertise across marketing technology, data, brand management, and operating model design
* Strong track record in change management, governance, and stakeholder engagement at C-suite level
* Experienced in programme delivery frameworks and multi-vendor environments
* Strategic, structured thinker with exceptional executional discipline
* Outstanding communicator and influencer, comfortable operating at executive level
* Analytical, results-oriented, and adept at navigating ambiguity
* Inspirational leader who builds trust, drives accountability, and champions innovation
Package
£1,200 - £1,500 per day (inside IR35)
3 days WFH and 2 days a week in office
5-month contract
#J-18808-Ljbffr