Marketing Manager (Events and Sports)
£ 42, 000 - £ 45, 000 plus benefits
Reports to: Senior Marketing Manager
Directorate: Marketing, Fundraising & Engagement
Contract: 1 2 month fixed-term contract
Hours : Full time 35 hours per week
Location: Location Office-based with high flexibility (1-2 days per week in the office)
Closing date: 22 February :55
This vacancy may close earlier if a high volume of applications is received or once a suitable candidate is found, therefore we strongly recommend that you apply early to avoid disappointment. Please let us know if there is anything about the recruitment process that you would like to discuss, in particular if there are any changes or adjustments that would make it easier for you to apply. Please contact or as soon as possible.
Visa sponsorship: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.
Recruitment process: Competency based interview over Microsoft Teams
At Cancer Research UK, we exist to beat cancer.
We have an opportunity for an experienced Marketing professional to join our Marketing Delivery department, as Marketing Manager specialising in our events and sports products.
You will come with strong experience of planning and delivering multi-channel campaigns that meet campaign KPIs, as well as strong understanding of customer journeys. As Marketing Manager, you will manage the delivery of the product marketing plan, meeting KPIs, to time and budget.
What will I be doing?
* Support the Senior Manager to translate the Fundraising & Marketing operating plan and budget into a product marketing plan and budget. Define and develop the audiences and product offerings that need activating as part of this marketing plan and manage the development and delivery of cross-channel integrated briefs
* Manage the planning, set-up, delivery and analysis of integrated multi-channel campaigns that meet and exceed specific product KPIs
* Manage the content and creative production, testing and optimisation process, ensuring campaign assets are fully aligned with Brand messaging and other communications themes
* Work alongside the Senior Manager to motivate the Executives and matrix manage specialist Digital Marketing & Delivery teams to deliver activity across channels
* Collaborate with teams across Marketing delivery to identify and implement strategic marketing opportunities and ensure holistic supporter journeys for product audiences
* Work with digital and data experts from across marketing and the wider organisation to improve communications and better engage our audiences
* Manage the continuous testing and analysis of campaigns, spotting opportunities to optimise ongoing activity and making recommendations to improve the effectiveness of future campaigns
* Work with the Insight team and Senior Marketing Performance Manager to drive development of the marketing strategy and feed learnings into the planning process
What are we looking for ?
* Significant experience translating marketing strategy into tactical delivery plans by channel, audience and budget
* Significant experience planning and delivering multi-channel campaigns that meet campaign KPIs
* Strong understanding of end-to-end supporter or customer journeys and the role of different channels in fully integrated campaigns
* Experience of coaching, mentoring or supervising others whether through matrix or line management, with ability to manage competing priorities for yourself and others
* Data-driven with a strong understanding of UX principles and relevant experience of interpreting results and recommending opportunities for optimisation
* Relevant experience of developing highly effective campaign assets for use across channels
* Excellent project management skills including resource and risk management
* Relevant experience of marketing for events and sports would be beneficial
Our organisation values are designed to guide all that we do .
Bold: Act with ambition, courage and determination
Credible: Act with rigour and professionalism
Human : Act to have a positive impact on people
Together: Act inclusively and collaboratively
We're looking for people who can believe in and embody these organisation values and can use them to drive forward progress against our mission to beat cancer.
If you're interested in applying and excited about working with us but are unsure if you have the right skills and experience we'd still love to hear from you.
What will I gain?
W e create a working environment that supports your wellbeing and provide a generous benefits package, a wide range of career and personal development opportunities and high-quality tools. Our policies and processes enable you to improve your work-life balance, take positive steps in your career and achieve your personal wellbeing goals.
You can explore our benefits by visiting our careers web page .
How do I apply?
We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; but we won't be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you fairly and objectively.
For more information on this career opportunity please visit our website or contact us at .
For more updates on our work and careers, follow us on: Linked In, Facebook, Instagram, X and YouTube .
Our vision is to create a charity where everyone feels like they belong, benefits from and participates in, the work we do. We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented.
We want to see every candidate performing at their best throughout the job application process, interview process and whilst at work. We therefore ask you to inform us of any concerns you have or any adjustments you might need to enable this to happen. Please contact or as soon as possible.
Unfortunately, we are unable to recruit anyone below the age of 18, so that we can protect young people from health & safety and safeguarding risks.