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Job Description
Please note this is a 12 Month FTC.
Support the NEC Digital Studio business and the wider NEC SWS brand in customer acquisition and retention, including within Health and Public Sector Digital Transformation.
Responsibilities of the Marketing Manager include:
* Create and develop customer acquisition programmes focusing on User Centred Design and Digital Transformation across public sector organisations – including Health, Justice, and Central Government.
* Communicate with target audiences and build understanding and recognition of UCD capacity and training.
* Implement marketing campaigns including advertising, direct marketing, digital, and media relations to drive new business and client retention for NEC.
* Collaborate with creative agencies to design marketing materials such as brochures and adverts to promote NEC Digital, including training, service design, and user-centred research.
* Write and proofread marketing copy.
* Produce creative content, including videos and blog posts.
* Oversee content creation for NEC Digital UCD and training-focused social media channels.
* Organise and attend events such as conferences, seminars, receptions, and exhibitions.
* Distribute marketing materials effectively.
* Conduct market research using customer questionnaires and focus groups.
* Develop relationships with internal and external stakeholders.
Support Responsibilities include:
* Assist in developing and implementing a communications strategy for NECSWS, focusing on Health and Justice activities.
* Manage stakeholder expectations.
* Track marketing performance and ROI; prepare monthly reports.
* Monitor competitor activity.
* Lead external agencies to manage events, press relationships, and online activities.
Qualifications:
* Ability to ‘hit the ground running’.
* Experience in Public Sector Marketing, especially in Health, Justice, or Technology.
* Proven experience as a senior marketing manager.
* Flexibility and adaptability in fast-paced environments.
* Experience with B2B lead generation techniques.
* Track record of improving ROI.
* Self-motivated with ownership skills.
* Stakeholder management skills.
Additional Information:
We offer excellent benefits, including an above-average pension scheme:
* Private Medical Cover funded by NEC (additional for family members).
* 25 days paid holiday (buy/sell options).
* Life assurance cover (option to increase).
* Group Pension Plan with up to 8.5% employer contributions.
* Flexible benefits.
* Free access to LinkedIn Learning with over 15,000 courses.
Other Information:
* Candidates must demonstrate right to work in the UK.
* Offers subject to vetting, references, and health checks.
* DBS checks may be required.
NEC Software Solutions is an equal opportunities employer. If you require reasonable adjustments during recruitment, please inform us.
Who We Are:
Part of NEC Corporation, our software supports emergency services, healthcare, transportation, and more. Join us to help make a difference and support vital public services.
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