Responsibilities
1. Lead the end-to-end management of paid search campaigns, from planning and strategy to implementation and reporting.
2. Provide leadership, offering insights and data-driven recommendations to improve campaign performance.
3. Adopt a test-and-learn approach, experimenting with new products, targeting strategies, and ad formats.
4. Drive best practices to maximise campaign impact and continuously optimize for performance.
5. Present campaign results and insights to clients, maintaining strong relationships and high service levels.
6. Collaborate with wider agency teams on campaign planning, activation, and performance reporting.
7. Manage financial bookings, budget reconciliations, and campaign invoicing.
Ideal Candidate
8. Experience in B2B or financial services paid search media campaign management.
9. Market sector knowledge with a focus on B2B or financial services.
10. Agency-side experience, with excellent knowledge of Google and Microsoft platforms.
11. Knowledge of relevant digital platforms such as Google Marketing Platform (CM360/SA360) Google Analytics, Google Ads
12. Understanding of other biddable media channels such as paid social is a bonus
13. Excellent numerical and analytical skills with a keen eye for data-driven insights.
14. Strong communication and presentation skills, with the ability to explain and sell strategies both internally and externally.
To express your interest and to be considered for this opportunity send your CV now!
We Are Aspire Ltd are a Disability Confident Commited employer