The Marketing Executive supports the development and execution of marketing strategies to enhance the visibility, reputation, and sales performance of beauty brands. Working across LG H&H’s brand portfolio, this role spans the UK, Europe, and other EMEA markets. The Marketing Executive collaborates with cross-functional teams to deliver innovative and consumer-centric campaigns that align with the brand's vision and objectives.
Key Responsibilities
* Assist the Senior Marketing Manager in daily activities across marketing communications & digital media, sales & operations, e-commerce support, and event planning & execution.
* Work closed with Brand Management team to coordinate with HQ on product innovation & renovation pipeline projects, i.e. marketing claims & packaging development to ensure timely launches.
* Manage and ensure product portfolios and information are detailed and accurate.
* Managing collaboration with social media agency to achieve set objectives.
* Work closely with the sales team on marketing initiatives and promotional activities.
* Support in the planning, execution, and monitoring of comprehensive marketing campaigns. Analyse and report on marketing campaign outcomes.
* Ensure excellence in customer service by coordinating communication between headquarters and customers, aiming for high standards in both pre-sales and after-sales support.
* Handle sales administrative tasks, such as creating new customer accounts, monitoring sales progress, and samples arrangement.
* Take on ad hoc projects within the Marketing & sales operations scope as needed.
Key Skills & Qualifications
* At least 3 years of experience in a marketing role, preferably with exposure to product management, digital marketing, and sales operations.
* Strong understanding of marketing strategies and digital media.
* The ability to work independently, but also collaboratively with headquarters, team members, and external agencies.
* Highly organised with the ability to manage multiple projects within tight timelines.
* Self-motivated, proactive, and solution oriented
* Passionate in consumer goods, FMCG background is a plus