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Sales manager

Manchester
Housdenrecruitment
Sales manager
€42,000 a year
Posted: 29 March
Offer description

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Attach a CV (Accepted file types: pdf, doc, docx, rtf.)

I accept the terms of the Privacy Policy and agree for this data be sent to enquiries@housdenrecruitment.com, be used to respond to my message and stored there until prior notice is given for it to be removed.


Manchester / PBSA / £38,000 + Commissions / Permanent

We are partnering with a fast-growing and forward-thinking organisation within the purpose-built student accommodation sector, known for delivering high-quality living environments and exceptional resident experiences.

As part of their continued growth, they are seeking a driven and experienced Sales Manager to lead a small team and play a key role in delivering occupancy, revenue, and commercial performance across a residential portfolio.

The Sales Manager will be responsible for leading and developing a team of Sales Executives, ensuring strong performance across the full sales cycle—from enquiry through to booking conversion.

This is a hands-on leadership role requiring a balance of people management, data analysis, and operational delivery in a fast-paced, target-driven environment.


Key Responsibilities

* Lead, manage, and motivate a team of Sales Executives with clear targets and accountability
* Drive occupancy, revenue, and yield in line with portfolio objectives
* Monitor pipeline activity, lead allocation, and follow-up to maximise conversion
* Identify performance gaps and implement corrective actions quickly
* Support peak trading periods and high-volume booking cycles
* Assist with complex bookings and escalated enquiries where required
* Provide day-to-day coaching, supervision, and structured feedback
* Set and manage KPIs aligned with commercial targets
* Conduct regular 1:1s and performance reviews
* Support recruitment, onboarding, and ongoing training
* Foster a high-performing, accountable, and collaborative team culture
* Ensure effective lead management and consistent CRM usage
* Track and analyse key funnel metrics (enquiries, appointments, conversions, lost opportunities)
* Maintain high standards of data accuracy and reporting
* Deliver regular performance insights and updates to senior leadership
* Identify customer trends to inform sales strategy

Reporting & Forecasting

* Support revenue and occupancy forecasting
* Highlight risks, opportunities, and performance variances
* Use data to drive tactical improvements and decision-making
* Ensure timely and accurate reporting

Stakeholder Collaboration

* Work closely with operational and site teams to align sales activity with availability and priorities
* Translate strategy into clear, actionable plans for the team
* Support marketing campaigns through effective lead follow-up and conversion

Customer Experience & Brand

* Ensure all customer interactions reflect a high standard of service and professionalism
* Maintain consistency across calls, tours, and digital communications
* Use feedback to enhance the customer journey
* Manage and resolve customer issues effectively

Governance & Compliance

* Ensure adherence to internal processes and data protection standards
* Maintain accurate documentation and CRM records
* Support compliance with pricing policies and commercial controls


About You

You are a commercially driven sales leader with a proven ability to deliver results through both personal performance and team leadership.

* Experience in a sales leadership, supervisory, or senior sales role
* Proven track record of delivering against targets (occupancy, revenue, or similar)
* Experience managing or mentoring a team
* Strong understanding of sales pipelines and CRM systems
* Ability to analyse data and translate insights into actions
* Highly organised with a process-driven approach
* Strong communication and stakeholder management skills
* Resilient and comfortable working in a fast-paced environment
* Experience within property, hospitality, student accommodation, or residential sectors
* Exposure to budget management, forecasting, and P&L
* Familiarity with regulated or compliance-led environments
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