What you'll do
We are looking for an experienced Marketing Manager with a background in Product Marketing to help drive the ongoing development and execution of the company’s B2B2C strategy. A strategic and creative thinker who will help us scale our acquisition efforts, strengthen our retention rate and build a strong brand within the luxury hospitality space.
The role requires a broad mix of marketing skills including: deep customer curiosity, product curiosity and technical competence, business and marketing insight analysis, positioning and narrative building, sales enablement and excellent communication skills.
[What You Do: key responsibilities]
* Assist the Head of Marketing on the marketing and communication strategy for the organisation’s products and services
* Work closely with Product, Engineering, Analytics and Agency departments to develop new propositions, defining the narrative and building go-to-market plans
* Continuously gather and apply customer insights through research, feedback loops, and data to inform marketing and product positioning
* Manage the customer contact strategy from onboarding through to loyalty increasing relevance and driving product cross-sells
* Manage and execute the marketing calendar of activity from briefing through to post-campaign reporting
* Work collaboratively with the sales team to review pipeline growth, resolve challenges and present possible solutions and support
* Develop and manage tools and materials to enable the sales team to function effectively and grow target market share
* Create and deliver marketing comms for the target market across channels including Website, Email, Social, PR, Events, Account Based Marketing and Video
* Maximise Partnership Marketing opportunities for brand and commercial growth
* Prepare and present statistical information from internal data (CRM and BI) and industry reports for key insights and trend analysis
* Oversee B2B marketing campaigns from strategy through to execution and reporting
* Monitor competitors and market trends to identify opportunities, differentiate our offering, and keep us ahead of the curve
* Budget management
What you'll bring
[Experience]
* 4+ years experience in Marketing
* Track record in leading and building product marketing campaigns
* Experience in Hospitality or Software industries desired
[What You Bring]
We’re a collective of disruptive thinkers, digital specialists and tech pioneers. But above all, we’re a family. We win together and lose together. And we pride ourselves on our ethos of culture first, capability second.
* Self-driven and proactive in bringing new ideas to the table.
* Commercially minded.
* Analytical.
* Creative thinker.
* Strong people and communication skills.
* Fast learner, accountable and ambitious.
* Passionate about detail, data and order. Bent on improving processes and systems.
* Ability to work under your own initiative in a highly pressured environment.
* Driven to be an expert in our industry and be ahead of our competitors.
What you'll get
Success is a mutual game, which is why we invest heavily in our team. We believe in true partnerships that reward equally, so in return for working with us to achieve our ambitious goals, we offer a suite of perks to complement a competitive salary, including flexible working, personal development initiatives and much more…
Does this sound like somewhere you will thrive?
We look forward to hearing from you soon.
About us
Think of your role here as more than just a job; it's about shaping your future, one hotel at a time. We're a team of innovators, strategists, storytellers, and engineers, all with a few things in common. We love hotels, we get results, and we provide great online experiences for hoteliers and their guests. Our work can be challenging, but we're firm believers that when you love what you do, you do it well.
Find out more here: