Marketing Campaign Manager
Permanent / Full-Time
Stevenage with Hybrid Working
As a Marketing Campaign Manager, you’ll lead the end‑to‑end delivery of integrated campaigns that connect businesses, industry partners, venue customers and professional stakeholders. From strategy and planning through execution and optimisation, you’ll ensure everything is insight‑driven, digitally confident, and commercially focused.
Responsibilities
* Develop and deliver strategic, insight‑led campaign strategies aligned to business objectives and commercial growth.
* Own campaign delivery from briefing and planning through to execution and evaluation.
* Work with Brand and Creative teams to develop high‑quality, engaging campaign assets and content.
* Collaborate with digital specialists to embed best practice across content marketing, PPC, search and social media.
* Coordinate activity across digital, email, partnerships, exhibitions and offline channels as required.
* Track, analyse and report on campaign performance, using insight to optimise activity and demonstrate ROI.
* Collaborate closely with Sales, Impact, and Member and Customer Engagement teams to support lead generation, conversion and engagement.
* Manage campaign budgets effectively, ensuring cost‑efficient delivery and strong value for money.
* Apply audience segmentation and personalisation to tailor campaigns and increase relevance and engagement.
* Stay up to date with marketing trends, tools and innovations, applying learning to improve campaign effectiveness.
Qualifications
* Proven experience delivering strategic, data‑led marketing campaigns from planning through to execution.
* Strong knowledge of digital marketing channels including PPC, email, search marketing and social media.
* Strong analytical skills with the ability to interpret performance data and apply insights.
* Experience working collaboratively with sales and engagement teams to align marketing with commercial goals.
* Excellent organisational and project management skills, able to juggle multiple priorities effectively.
* Experience working with creative teams, providing clear briefs and constructive feedback to deliver on‑brand assets.
* Strong stakeholder management and communication skills, working confidently across teams and with external partners.
* Capability to delegate and empower supporting teams to deliver campaign activity.
* Experience managing budgets and maximising return on investment.
* Proactive, adaptable mindset, comfortable working in a fast‑paced, evolving environment.
Note: Regular travel to London and Birmingham (approximately every 2 weeks) is required. Travel costs are reimbursable.
About the Team
The role reports to the Marketing Manager for the Campaigns team and works closely with Digital Marketing Executives, Marketing Campaign Executives, digital marketing specialists, brand & creative teams, and external agencies.
Travel and Flexibility
The role is based in Stevenage with hybrid working. You are expected to work in the office twice per week, with Thursdays being a team day.
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