Overview
AXA UK Maidstone, England, United Kingdom. Join AXA Retail as our Direct Trading Director to lead the Retail Direct division across AXA brands (AXA UK, Swiftcover, Moja). This is a key leadership role responsible for strategy, trading performance, profitability, growth, and delivering customer-centric outcomes.
What you’ll be doing
* Develop and execute the Retail Direct strategy, aligning with the AXA Retail and AXA Insurance business plans to achieve targeted growth and transformational customer improvements.
* Oversee the trading and financial performance of the multi-year end-to-end P&L (top-line and bottom-line), including customer experience, portfolio/channel optimisation, and managing multi-year volume and value trade-offs through trading strategies.
* Collaborate to drive an enhanced customer experience and optimise Retail Direct marketing and pay-per-click (PPC) campaigns to maximise quotes, conversion rates, and build trust across AXA brands (AXA, Swift Cover, Moja).
* Be responsible for market pricing in collaboration with the Director of Retail Pricing, setting risk selection appetite, underwriting acceptance criteria, and developing/deploying counter-fraud rules and functionalities for all products.
* Ensure delivery of excellent customer outcomes through compliant product design, clear wording, and adherence to regulatory standards.
* Proactively manage relationships with price comparison websites and distribution partners, ensuring compliance with contractual obligations and regulatory requirements set by the FCA and other relevant bodies.
* Lead business teams with passion, fostering a commercial and customer-focused culture, accountability, and continuous improvement—encouraging innovation and supporting the development and capabilities of team members.
* Strengthen governance, controls, and risk management practices, ensuring good customer outcomes. Develop and implement plans to manage and mitigate business and compliance risks, maintaining adherence to regulatory and legislative requirements through a culture of risk awareness.
What you’ll bring
* Educated to degree level or equivalent.
* ACII qualified or equivalent professional qualification.
* Significant experience in the UK insurance industry in a Senior Management Role and reporting into Executive level.
* Track record of successfully leading teams to deliver outcomes.
* Experience of delivering and leading change.
* Established market relationships with suppliers – typically between Director and MD level.
* Strong commercial acumen with deep technical knowledge of the UK insurance market.
* Ability to communicate effectively and explain complex issues, influencing stakeholders at all levels.
* Ability to think strategically and demonstrate organisational awareness of business structures, pinch points and dependencies.
This position has been defined as an Insurance Distribution Directive (IDD) role and as a Senior Management Function (SM&CR) role, which means enhanced background screening requirements.
What we offer
* Competitive annual salary dependent on experience
* Annual company & performance-based bonus
* Contributory pensions scheme (up to 12% employer contributions)
* Life Assurance (up to 10 x annual salary)
* Private Medical Cover
* Company Car Allowance
* 28 days annual leave plus Bank Holidays
* Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
* Wellbeing services & resources
* AXA employee discounts
How to apply
To apply, click on the ‘apply for this job’ button, then log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer AXA Accessibility Concierge. For support, please email kate.wilding@axa-uk.co.uk.
Who we are
AXA Retail helps people live the life they love, knowing we’ve got their back, at home and on the road. We’re a dynamic team of experts committed to making sure our customers get back to the good stuff when the unexpected happens.
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