Area Sales Manager
Location: Bedfordshire (Field-Based)
Salary: £40,000 - £45,000
Are you an experienced technical sales professional with a strong background in castings? Our client, a well-established engineering manufacturer in Bedfordshire, is seeking an Area Sales Manager to drive growth across an established customer base while developing new business opportunities in key industrial markets.
The Role
As Area Sales Manager, you will be responsible for managing and growing accounts across your region, promoting a range of high-integrity cast components to customers in sectors such as automotive, defence, rail, oil & gas, and general engineering. This is a field-based role requiring regular client visits, technical discussions, and the ability to understand and interpret complex engineering requirements.
Key Responsibilities
Manage and grow an established portfolio of customers across the region
Identify and develop new business opportunities within relevant market sectors
Provide technical support and product knowledge during customer meetings
Prepare and deliver quotations, proposals and presentations
Work closely with internal engineering, quality and production teams
Maintain accurate CRM records, forecasts and sales reports
Represent the company at trade shows, exhibitions and customer site visits
Requirements
Minimum 5 years' technical sales experience within the castings industry
Strong understanding of casting processes (investment, sand, die, or precision castings)
Proven track record in business development and account management
Confident interpreting drawings and discussing engineering specifications
Excellent communication, negotiation and relationship-building skills
Strong commercial awareness with the ability to close deals effectively
Full UK driving licence (essential)
Self-motivated, target-driven and comfortable working remotely
Willingness to travel regularly across the region and occasionally nationwide
Benefits
Competitive salary of £40,000 - £45,000
Performance-related bonus
Pension scheme
25 days holiday + bank holidays
Career progression within a growing engineering business
WR Engineering are the #1 recruitment partner for engineering, manufacturing & technical sales jobs. We recruit for permanent jobs UK wide.
WR is acting as an Employment Agency in relation to this vacancy.
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