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Head of performance marketing (remote-uk/eu)

Birmingham (West Midlands)
Poseidon Music Ltd
Head of performance
Posted: 4 October
Offer description

Overview

Head of Performance Marketing (Remote-UK/EU) at Poseidon Music Ltd. This is a Full-Time, Fully Remote role available to candidates in UK/EU time zones.


What You’ll Do

* Own the end-to-end performance marketing strategy and P&L for a $6M–$12M+ annual ad budget.
* Lead, mentor, and scale a team of 6+ media buyers and analysts, fostering a high-performance culture.
* Partner with CEO/CMO to define growth goals, performance benchmarks, and diversification strategies.
* Oversee marketing stack upgrades (Snowflake, CDPs, advanced attribution), pushing the boundaries of martech innovation.
* Maximize ROAS and efficiency across all channels, maintaining Meta excellence while scaling alternatives.
* Lead channel diversification — testing and scaling TikTok, Google Ads, and other emerging platforms.
* Implement advanced measurement, attribution, and incrementality testing.
* Continuously improve conversion rates, customer acquisition costs, and lifetime value (LTV).
* Scale proven acquisition models to new markets, demographics, and audiences.
* Develop repeatable frameworks for creative testing, audience segmentation, and budget allocation.
* Launch innovative campaign formats, funnels, and channels to unlock new growth.
* Partner cross-functionally with Creative, Product, and Analytics teams to deliver cohesive campaigns.


Essential Experience

* 7+ years in performance marketing, with 3+ years in leadership roles
* Deep, hands-on expertise in Meta advertising
* Proven success managing $3M+ annual media budgets
* Experience scaling consumer brands (ideally entertainment, events, or experiential sectors)
* Strong analytical skills, including attribution modeling and incrementality testing


Diversification Expertise

* Hands-on experience with TikTok Ads, Google Ads, and other paid platforms
* Proven track record of channel diversification and reducing platform dependency
* Experience with programmatic, connected TV, or advanced digital channels (preferred)


Leadership & Strategic Thinking

* Experience building, leading, and mentoring high-performing teams
* Ability to balance day-to-day optimization with long-term strategic vision
* Exceptional communication and presentation skills for senior leadership
* High emotional intelligence, adaptability, and collaborative leadership style
* Experience in fast-paced, high-growth environments


Nice to Have

* CRO (conversion rate optimization) experience
* International marketing experience
* Ticketing or event marketing background
* Passion for the arts, creativity, and social impact
* Familiarity with advanced martech stacks (Snowflake, CDPs, data enrichment, AI tools)


What We Offer

* Competitive base salary + performance-based commission tied to company success
* Opportunity to drive real social change through art and entertainment
* Equity opportunities as we continue our growth journey
* Work with a passionate international team spanning 12 countries
* Fully remote, fully flexi-time role in a supportive, kind company culture
* Up to 35 days of Paid Time Off per year
* Direct influence on strategy, systems, and scale in a rapidly expanding global company


Application & Equal Opportunity

Ready to make an impact? If you’re excited about combining world-class performance marketing with meaningful social impact, and want to get in early with a company leading a brand-new industry, we’d love to hear from you.

Please Include

* Your CV, highlighting relevant experience and results (ROAS, diversification, team scale)
* A brief cover letter explaining why this role excites you
* Examples of successful channel diversification or team scaling initiatives

Equal Opportunity Employer

Poseidon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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