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Trade marketing account manager

Bolton
AO
Marketing account manager
Posted: 2 February
Offer description

About The Role

At AO, we’re focused on delivering feel‑good experiences for our customers, our partners, and our people. And when it comes to representing some of the world’s most influential brands, we don’t just aim to deliver-we consistently raise the bar

You’ll be the go‑to marketing partner for some of the biggest global brands like LG and Hisense, creating standout campaigns that our customers care about. You’ll own how these brands show up across AO, building smart, insight‑driven marketing plans that help grow the category and genuinely improve what our customers see, feel and experience.

This isn’t just a campaign delivery role. It’s about curiosity. It’s about digging into customer data, spotting trends early, and turning insight into action. You’ll work closely with teams across the business -influencing decisions, pitching ideas, solving problems, and shaping how millions of customers discover the products they love

Our people are our superpower, and we’re unstoppable when we’re together! We want your ideas to flow, and what better way to make that happen than being based onsite, 5 days a week, where our culture fuels creativity, collaboration and growth. If a £1 bet in the pub between two friends can become the UKs most trusted electrical retailer, imagine what else can be achieved when we’re together

Here's What You Can Expect To Be Doing

1. You’ll work closely with our manufacturing partners to maintain and grow relationships
2. Define shared marketing objectives with partners and oversee the delivery of bespoke programmes of activity
3. Develop marketing strategies aligned to category growth plans, engaging with the wider business to communicate key initiatives
4. Work collaboratively with the purchasing teams to achieve category and key brand growth targets and be on the constant look-out for new revenue generating opportunities with our partners
5. Leverage commercial data, web analytics and customer insight to identify areas of opportunity and trends within customers onsite and purchasing behaviours
6. Assist in managing the trade marketing budget for the category, measuring and reporting on the performance against marketing plans

A Few Things About You

7. A strong background in eCommerce, digital marketing & account management
8. Stakeholder management skills, with the ability to engage, influence and build strong relationships across internal and external teams
9. A proven ability to deliver brand‑awareness growth and commercial performance through well‑structured, insight‑led marketing strategies
10. Strong commercial acumen, with the capability to interpret customer insights, analyse sales and performance data, and evaluate the ROI of campaigns and promotions

A Bit About Us

We’re big on appliances and electricals, REALLY big. Washing machines, fridge freezers and TVs? They’re our bread and butter. Mobiles, Airwraps and Ring doorbells? Yep, those too. If it plugs in, powers up or makes life easier, AO probably has it.

But we’re more than that… For over 25 years, trust has been at the heart of everything we do, helping us become the UK’s most trusted electrical retailer. Our customers rate us 4.9 on Trustpilot from nearly ONE MILLION reviews and more 5-star ratings than any other UK electrical retailer, because they know they can rely on us and it’s the exact same for our AOers too.

We truly believe it’s more than just a job, we genuinely care about each other and our impact on making our customers lives easier, by helping them brilliantly. Everyone here knows how their role makes a difference. Our people are our superpower, so, when it comes to finding new AOers, we know it’s about more than just a CV, it’s about what makes you, YOU.

Our Benefits

Our benefits are designed to cover the moments that matter to AOers. From health and wellness to giving back - you’ll be rewarded inside and outside of work.

11. Holidays; 25 days, plus bank holidays (increasing to 27 days after 2 years with us!)
12. Pension; Contribute 5% of your annual salary and we'll do the same, giving you a little extra support for the future.
13. Be a VIP at the AO Arena; we have loads of opportunities to win free tickets and pre-sale access!
14. Health & wellbeing; discounted gym membership, an onsite spa and our Help @ Hand scheme giving you access to virtual GP’s, Mental Health support and much more.
15. Discounts; exclusive discounts across our product range.
16. Family leave; Enhanced Maternity, Paternity and Adoption leave.
17. Making a difference; 2 fully paid days a year to donate your time to any charity of your choice.
18. On site perks; start your day with free on site parking, grabbing a complimentary breakfast and a coffee at our subsidised in house coffee shop!

To see all our benefits and perks, visit our AO Benefits page.

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