Overview
Our client, a leading financial services organisation, is seeking a Head of Digital to lead their digital strategy, capability, and transformation agenda. This is a pivotal leadership role, responsible for driving digital innovation, shaping best-in-class customer experiences, and delivering measurable business growth. The successful candidate will combine strategic foresight with hands-on digital expertise, overseeing digital marketing, product, data, and technology functions to deliver exceptional outcomes. This is a great opportunity to take on a senior role in a growing business.
Skills/Experience
Essential
* Previous experience in a senior digital leadership role, such as Head of Digital, Digital Director, or equivalent.
* Strong track record of producing digital strategy, digital marketing, product ownership, and transformation initiatives.
* Demonstrated success in driving measurable digital growth and commercial results.
* In-depth understanding of Martech, analytics platforms, CRM, CMS, eCommerce, and automation tools.
* Competency in leading cross-functional teams and managing third-party vendors or agencies.
* Highly analytical and data-driven with strong commercial and stakeholder engagement abilities.
Desirable
* Background in financial services or other highly regulated industries.
* Familiarity with agile methodologies and user-centric design principles.
* Experience managing digital teams or leading large-scale transformation programmes.
Core Responsibilities
* Develop and introduce a comprehensive digital strategy aligned with business targets and growth ambitions.
* Drive digital transformation initiatives focused on customer experience, automation, and operational efficiency.
* Own and evolve the digital roadmap, prioritising initiatives based on ROI, performance insights, and customer needs.
* Encourage a culture of innovation and continuous improvement across the organisation's digital functions.
* Oversee the full digital marketing strategy including acquisition, engagement, retention, and conversion.
* Lead performance marketing, SEO, PPC, social, CRM, content, and digital brand activity.
* Optimise customer journeys through data-driven insights to maximise traffic, conversion, and lifetime value.
* Take ownership of key digital platforms including websites, apps, CMS, CRM, and Martech infrastructure.
* Collaborate with technology and product teams to ensure platforms are secure, scalable, and future-ready.
* Manage UX and UI enhancements, development cycles, and product roadmaps using agile methodologies.
Core-Asset Consulting is an equal opportunities recruiter and we welcome applications from everyone irrespective of age, disability, gender, gender identity or expression, race, colour, ethnic or national origin, sexual orientation, religion or belief, marital/civil partner status or pregnancy.
Job reference: 16274
To apply for this vacancy applicants must be eligible to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006.
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Core-Asset Consulting offers specialist recruitment services to asset management, accounting & finance, asset servicing, legal and the wider financial services sector in Scotland.
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