An opportunity has arisen to join our dynamic team at Team Valley Group!
We're seeking a talented Senior Marketing Account Manager to help drive our clients’ online presence and engage with their target audiences. This is an exciting opportunity for someone passionate about digital marketing and eager to make a significant impact in a fast‑paced environment.
As a Senior Marketing Account Manager, you will play a key role in supporting the Marketing Manager and developing and implementing marketing strategies to promote clients' brands, increase their online visibility, and drive customer engagement.
You will manage a portfolio of clients to create compelling content, manage campaigns, analyse performance metrics, and optimise online presence across various channels.
Key responsibilities
* Coordinate and manage a portfolio of client accounts for various marketing initiatives.
* Plan, assign and delegate tasks, providing comprehensive briefs for content writers and designers.
* Conduct quarterly performance update meetings with clients.
* Develop and execute marketing campaigns to drive traffic, leads, and sales through various online channels, including email, social media, SEO, and content marketing.
* Proofread and sense check all content created for clients to ensure all output meets the standards of TVG.
* Collaborate with internal teams (including web design and development, North East Network and Team Valley Printers) to create high-quality content for digital platforms, including but not limited to website copywriting, blogs, social media, video content and email newsletters.
* Monitor and analyse the performance of digital marketing efforts using web analytics tools and provide insights and recommendations for optimisation with regular reporting.
* Create, manage and monitor PPC and Meta advertising campaigns for a variety of clients, suggesting how to improve campaigns based on industry trends and client focus.
* Stay updated on industry trends and best practices in marketing and identify opportunities for innovation and improvement.
* Communicate regularly and professionally with a portfolio of clients to ensure all tasks are completed and that outlined objectives are met.
* Manage social media accounts, including creating and scheduling posts, engaging with followers, and monitoring online conversations.
* Assist in the development of digital marketing materials such as landing pages, email templates, and ad creatives.
* Support other marketing initiatives and projects as assigned.
* Attend regular forums and stay on top of recent marketing industry trends.
Qualifications and skills
* Bachelor's degree in Marketing, Communications, or a related field.
* Proven experience in marketing, with a strong understanding of digital marketing strategies, tactics, and tools.
* Experience working on client accounts.
* Solid knowledge of social media platforms, SEO principles, email marketing best practices, and web analytics.
* Excellent written and verbal communication skills, with the ability to create compelling content for digital channels.
* Strong analytical skills and the ability to interpret data to drive informed decisions and optimise performance.
* Experience with performance marketing, including creation and monitoring of PPC and Meta Advertising campaigns.
* Detail-oriented with strong organisational and multitasking abilities.
* Creative thinker with a passion for innovation and staying ahead of industry trends.
* Experience with graphic design and website tools (e.g., Adobe Express/Canva, WordPress) is a plus.
Benefits
* Opportunity to work with a talented team and make a real impact on the company's growth and success
* Competitive salary and workplace pension
* Collaborative and supportive work environment
* Room for growth and professional development opportunities
* Exciting challenges and opportunities for innovation in a dynamic industry
* Company pension
* Home working when required
* 25 days annual leave plus bank holidays
If you're a passionate marketeer looking for a rewarding opportunity to grow your career, we'd love to hear from you! Apply now and send your CV and cover letter to careers@teamvalleygroup.co.uk outlining why you'd be a great fit for this role.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales
Industries: Marketing Services
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