Our client is looking for an experienced PR Manager to join their vibrant and friendly team. The organisation has won multiple awards and commendations over recent years including Creative Industries, SME of the Year and Future Talent and Skills Champion. This would suit a PR Professional who is looking to take the next step in their career or someone that wants to work with inspirational clients within a really supportive environment. They are happy to look at candidates from mid to Senior level as long as you can demonstrate your experience within an agency environment and are passionate about all things PR. Key responsibilities: * Devise media strategies with a creative approach and digital emphasis * Generate interesting story angles to secure coverage * Serve media to the highest possible standard on behalf of clients * Nurture and build relationships with media, industry associations, partners and influencers * Monitor the news agenda on a trade, regional and national level, ensuring reactive opportunities are seized and optimised on behalf of clients * Distribute materials to target media using contacts, as well as media databases * Sell-in PR stories to target media, including national and broadcast media; identify opportunities to cross-sell pitches to journalists on behalf of other clients * Monitor and evaluate PR campaigns. Report with confidence internally and to client * Provide support in preparing new business proposals and attend pitch presentations with the team Key skills and experience: Essential * Strong PR experience in a busy agency environment * Outstanding copywriting skills for press releases, articles and digital content * Creative approach to campaigns, proactive in securing media placements and working with influencers and partners * Strong understanding of social media platforms Advantageous * Knowledge or understanding of online PR and securing links to high-ranking media sites * Experience of writing content with search in mind and/or working with SEO teams