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Marketing manager - demand generation & campaigns, developer marketing

Cambridge
ARM
Marketing manager
Posted: 27 August
Offer description

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Marketing Manager - Demand Generation & Campaigns, Developer Marketing, Cambridge

Client: arm limited

Location: Cambridge, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 20f9ce45c108

Job Views: 9

Posted: 25.08.2025

Expiry Date: 09.10.2025


Job Description:

Job Overview:

We are looking for the next member of our Developer Marketing Demand Generation team. The future of AI is built on Arm, and we are working to be more relatable to developers to help them build outstanding innovations by providing the right content at the right time. This role offers a unique opportunity to connect with various teams across Arm and drive successful marketing programs for applications including GenAI.

Responsibilities:

* Build and implement integrated digital and offline marketing programs.
* Collaborate with product marketing and ecosystem teams to reach developer communities with resonating messages.
* Partner with the media team to utilize the best developer channels.
* Use analytics to improve activities based on data insights.
* Work with creative teams to deliver assets that developers care about.
* Manage developer social media presence with the external communications team.

Required Skills and Experience:

* Comfortable dealing with ambiguity and creating clarity.
* Confident in influencing teams across the business, including peers and leaders, and driving consensus.
* Experience in marketing to technical audiences, developer programs, and communities, with a willingness to understand developers' needs.
* Experience in developing marketing personas and identifying customer touchpoints to drive content strategy and campaign assets.
* Proven success in creating and executing integrated digital and offline campaigns, with a deep understanding of digital, social media, and marketing automation platforms.

Nice To Have Skills and Experience:

* Previous marketing experience with technical audiences, developer programs, or B2B products.
* Understanding of technology trends and industry segments such as genAI.
* Experience with product launch campaigns, brand campaigns, event campaigns, and programmatic campaigns.
* Analytical skills with experience in campaign metrics and analytics to measure impact and suggest improvements.
* Desire to grow and learn within and outside the organization.

In Return:

This is a unique role to reach and enable developers to build on Arm technologies. You will be inspired by Arm's broad technology portfolio and the impact you can make through developer marketing programs. Are you ready to join us?

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