Senior Director, Partner Excellence Group EMEA
Location: Staines-Upon-Thames, England, United Kingdom
Overview
Senior Director, Partner Excellence Group – EMEA Hub Leader, reporting to the Group Vice President, Partner Excellence Group (PEG), with dotted-line alignment to the EMEA Global Partnerships & Channels (GPC) Leader. PEG operates within Global Partnerships & Channels, focused on ensuring partners are enabled and delivering value across the customer lifecycle.
What you get to do in this role
You will lead a team accountable for driving the full pre- to post-sale partner excellence remit in EMEA — from early sales engagement through customer value realization — in close collaboration with the GPC Leadership team. This role is pivotal in ensuring seamless partner activation, execution, and success across the region.
Responsibilities
* Lead the PEG EMEA Hub strategy and execution across Partner Program Advocacy, Partner Success & Talent Excellence, and Regional Events & Experiences. Ensure close alignment across PEG leadership.
* Translate global Partner Strategy and PEG Global House deliverables into localized plans aligned to EMEA business priorities.
* Ensure ServiceNow’s 5 Routes to Market and GTM priorities are executed effectively in EMEA.
* Lead adoption and performance of partner programs, frameworks, and incentive models across EMEA.
* Manage ROI for MDF, BDF, awards, and other performance-based investments to accelerate growth.
* Oversee enablement programs that grow partner delivery capabilities, AI skills, and GTM readiness.
* Drive delivery quality and talent excellence across the EMEA partner ecosystem.
* Deliver impactful partner events, experiences, and communications in the region.
* Govern programs to accelerate sales velocity, customer value, and solution adoption.
* Serve as the primary connector between EMEA execution teams, PEG Global House leaders, and Partner Strategy.
* Maintain a continuous feedback loop with the EMEA GPC Geo Leader to align priorities and execution.
Qualifications
* 15+ years of senior leadership in partner ecosystem management, with significant EMEA experience.
* Proven expertise in partner programs, incentives, enablement, events, communications, and value realization.
* Proven success in managing senior leaders and building high-performing teams that deliver measurable impact across regions.
* 5+ years experience working for, with or around consulting or services integrators.
* Strong track record leading cross-functional, geographically dispersed teams in complex matrix environments.
* Ability to translate global strategies into actionable, measurable regional execution plans.
* Exceptional executive presence, stakeholder influence, and relationship-building skills.
* Strong analytical mindset and ability to use data to guide strategic decision-making.
* Familiarity with AI-driven GTM strategies and partner capability development.
* Bachelor’s degree required; advanced degree preferred.
* Culture wise someone who leads with trust and transparency, strong history of leading highly successful and functioning teams.
Additional Information
Work Personas: ServiceNow supports flexible work arrangements. Eligibility for a work persona may consider distance to the closest ServiceNow office.
Equal Opportunity Employer: ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. Applicants with arrest or conviction records will be considered in accordance with legal requirements.
Accommodations: If you require a reasonable accommodation to complete any part of the application process, or need an alternative method to apply, please contact globaltalentss@servicenow.com.
Export Control Regulations: Some positions may require export control approval. All employment is contingent upon ServiceNow obtaining any necessary export licenses or approvals.
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