Marketing Job Description:
We are seeking an experienced marketer to lead our marketing efforts and drive business growth. The ideal candidate will have a proven track record of delivering successful multi-channel campaigns and managing digital touchpoints.
About the Position:
* This is a pivotal role that requires strong leadership and strategic thinking skills.
Responsibilities:
* Campaign Development – Develop and execute marketing plans for new product launches, from concept to reporting.
* HubSpot Expertise – Work across teams to manage CRM, automation, and agency partners to streamline our comms.
* Website Optimization – Maintain and update multiple websites, with a focus on content, SEO, and HubSpot integration.
* Email Strategy – Deliver impactful ad hoc and automated email campaigns with clear reporting.
* Content Development – Produce high-quality, engaging assets (images, GIFs, videos) for use across digital platforms.
* Social Media & Paid Advertising – Own LinkedIn and paid media strategies to boost visibility and generate leads.
* Event Planning – Lead the setup, promotion, and execution of webinars and support key events.
* Performance Analysis – Create weekly/monthly reports on leads, website performance, and campaign outcomes.
Requirements:
* 3+ years in a B2B marketing role (ideally in tech, software, or services)
* Hands-on experience with multi-channel campaigns and lead generation
* HubSpot and Google Analytics knowledge a must; SEMrush experience a bonus
* Strong background in marketing automation and CRM integration
Benefits:
* The opportunity to work with a fast-paced and supportive team
* The chance to make a tangible impact in a dynamic industry