17VERDE Ltd is a Marketing, Branding, Online Management & Business Support Agency based in Surrey and London. We are an agency closely supporting businesses in shaping, expanding, and growing their online reach, especially on Amazon. Our client base ranges from online retailers to local businesses and office spaces across Groceries, Household Items, Business Services, and Health & Personal sectors.
We act as an extension of our clients’ businesses, providing specialist expertise where functions cannot be delivered in-house. Our team is small, highly specialised, versatile, and hands‑on, with strong ownership and accountability across every role.
Role Overview
Own Amazon growth end-to-end—not just campaigns. Work directly with clients and leadership to drive real commercial outcomes.
The Senior Performance Marketing & Amazon Account Manager is a senior, client-facing, leadership role with full ownership of Amazon Seller Central and Vendor Central performance, growth strategy, and execution across assigned accounts.
This role assumes end-to-end responsibility for commercial performance, retail readiness, paid media, merchandising execution, and promotional planning on Amazon, acting as a strategic extension of each client’s internal Amazon team.
You will own day‑to‑day account leadership while also contributing to longer‑term Amazon growth strategy, including participation in annual Amazon Vendor Growth Plans, Joint Business Plans (JBP), and AVN negotiations, working closely with the Director & Founder.
Amazon Client & Account Leadership
* Act as the primary point of contact for Amazon Seller and Vendor accounts, owning all communications, deliverables, and commercial outcomes
* Translate client revenue, profitability, and share‑of‑voice objectives into Amazon‑specific growth strategies and execution roadmaps
* Lead regular trading calls, performance reviews, and quarterly / annual planning sessions
* Partner with clients on Amazon retail strategy, including category positioning, pricing logic, and range expansion
* Ensure a consistently high‑quality client experience, proactive account leadership, and long‑term account retention
Amazon Retail, Merchandising & Promotional Ownership
* Own and manage Amazon merchandising plans, ensuring optimal content, range visibility, and conversion performance
* Plan, execute, and optimise Amazon promotional calendars, including:
o Deals of the Day
o Lightning Deals
o Price Discounts
o Coupons
o Seasonal and event‑led promotions (Prime Day, Black Friday, Cyber Monday, Peak)
* Coordinate promo submissions, forecasting, and post‑event analysis across Seller and Vendor accounts
* Align promotional activity with paid media, content, and inventory strategy to maximise incremental revenue
* Ensure best‑in‑class retail readiness, including content optimisation, Buy Box performance, and in‑stock rates
Amazon Ads & Performance Marketing Strategy
* Develop, implement, and scale Amazon Ads strategies across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP where applicable
* Own full‑funnel Amazon media planning, balancing efficiency, scale, and long‑term brand growth
* Drive structured testing across keywords, targeting types, creatives, and formats
* Integrate Amazon Ads with wider performance marketing activity (Meta, off‑Amazon traffic) where relevant
Budget Ownership, Forecasting & Commercial Accountability
* Own significant Amazon media and trade budgets with clear ROI, TACoS, and profitability accountability
* Forecast revenue, spend, and contribution margin across Seller and Vendor accounts
* Dynamically reallocate budgets to capitalise on high‑performing SKUs, campaigns, and promotional windows
* Support clients with commercial modelling around promotions, AVNs, and growth initiatives
Amazon Vendor Growth Plans, JBP & AVN Participation
* Support and actively participate in annual Amazon Vendor Growth Plans and Joint Business Planning processes
* Contribute to AVN negotiations, including preparation of data, performance narratives, and growth proposals
* Align paid media, merchandising, and promotional strategy with agreed Amazon growth priorities
* Act as a strategic partner to the Director & Founder in high‑level vendor conversations
Analytics, Reporting & Insight
* Deliver structured Amazon reporting across:
o Revenue, margin, and profitability
o Media efficiency and incrementality
o Promotional performance
o Retail readiness and content health
* Use Excel, Amazon reporting, and internal tools to surface insights and recommendations
* Translate data into clear commercial actions for clients and internal teams
Leadership & People Management
* Directly manage and develop Creative and Marketing Assistants supporting Amazon accounts
* Set clear objectives, priorities, and expectations aligned to client and agency goals
* Conduct regular 1‑to‑1s, coaching sessions, and structured performance reviews
* Provide hands‑on training and mentorship in Amazon Ads, retail fundamentals, and client management
* Act as a senior escalation point for delivery, performance, and client challenges
* Foster a culture of ownership, accountability, and continuous improvement across the team
Project, Delivery & Cross‑Team Management
* Own internal Amazon workflows and delivery timelines across multiple accounts
* Coordinate paid media, creative, and operational resources to ensure seamless execution
* Identify risks early (stock, pricing, promo approvals, media inefficiencies) and proactively resolve them
Agency & Partner Management
* Manage and optimise relationships with external partners where applicable
* Ensure accountability against agreed KPIs and Amazon‑specific performance benchmarks
Additional Information
Location: Haslemere in Surrey highly preferable – occasional remote working might be acceptable. Remote working might be considered for the right candidate, but not the company preference.
Head Office: 2‑4 Petworth Road, Haslemere, GU27 2HR
Hours: Full‑time, permanent position 9:00 to 17:00 Monday to Friday
Salary: £45,000–£55,000 depending on experience
Ideal Candidate Skills, Experience and Persona
* Deep Amazon Seller/Vendor Central expertise
* Strong Amazon Ads (SP, SB, SD, DSP) and performance marketing skills
* Proven commercial ownership (budgets, ROI, TACoS, forecasting)
* Client‑facing account leadership experience
* Ability to manage promotions, merchandising, and growth planning
* Comfortable in a hands‑on, small agency environment
* 4–8 years experience in Amazon agency / marketplace consultancy and/or E‑commerce brand with heavy Amazon exposure
* A person that values ownership, autonomy, direct client impact in a small agency with a high entrepreneurial environment
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