Job Description: Marketing Manager (Amazon Ads Specialist)
Duration: 12- Months
Schedule: Hybrid (On-site: Tue/Wed/Thu).
Location: London
Start:Asap
The Role
As a Marketing Manager, you will lead product marketing strategy and execution for high-visibility features and services. You will bridge the gap between product development and the market by providing deep consumer insights, driving GTM (Go-to-Market) plans, and managing large-scale campaigns. We are looking for a data-driven storyteller who can navigate complex landscapes and deliver simple, impactful narratives.
Note: Direct experience with Amazon Ads is a mandatory requirement.
Key Responsibilities
Strategy & GTM: Drive the end-to-end GTM plan for new products, including market sizing, positioning, and messaging.
Amazon Ads & Campaigns: Lead medium- to large-scale integrated campaigns. Analyze performance metrics to optimize ROI and meet OKRs.
Product SME: Act as the subject matter expert to influence the product roadmap with market analysis and industry trends.
User Advocacy: Incorporate the "user voice" into product development and advocate for UX improvements.
Content & Brand: Create and iterate on high-standard marketing content and brand frameworks across multiple channels.
Data & Research: Define and track quantitative/qualitative metrics; manage user research to validate market opportunities.
Minimum Qualifications
7+ years of marketing experience (Performance or Digital Media preferred).
Mandatory: Direct experience with Amazon Ads and key advertising metrics.
GTM Expertise: Proven success in strategy, planning, and execution across retail channels.
Analytical Skills: Strong ability to synthesize data and marketing performance.
Communication: Exceptional storytelling and cross-functional collaboration skills.
Education: BA/BS degree or equivalent practical experience.Randstad Technologies is acting as an Employment Business in relation to this vacancy