Social Media & Marketing Executive - Bath, UK.
Context & Standards
This marketing agency work with the top 0.1% of global brands predominantly in the luxury market (Yachts, Real Estate, Luxury Cars etc). These clients expect a level of polish, thinking, coordination and responsiveness that is not typical agency level. That includes:
* Planning and strategy that feels Boardroom/CEO grade
* Content and campaigns with flawless taste and detail
* International travel for launches and shoots when required
* Turnaround times that feel premium, not convenient
* Support after launch instead of “deliverables dropped and gone
* You are expected to operate at this level from day one, and to enforce it across the team.
Area's the agency work across, and you’ll have direct involvement with:
* Cinematic Videography, Photography & Drone Campaigns
* Social Media Marketing (caption writing, content creation, strategy etc.)
* Website Design, Build and Management
They position themselves, and actively describe themselves as businesses “external, In-house marketing department”. Despite what many people presume, there are many companies out there with 15+ marketing employees, and still contract their services due to the high level of specialist creative output they get, but struggle to find in employed individuals.
The Social Media & Marketing Exec is responsible for owning the end-to-end delivery of social-first content and campaign production for assigned clients — from strategy and concept development through production, post-production, scheduling, and performance optimisation.
This role blends creative ideation, content production, platform expertise, social media management, strategy and production management to ensure consistently high-quality, on-brand, and results-driven content.
They act as the central quality controller and creative operator across social and video projects.
Key Responsibilities
* Content planning, strategy, creation, implementation, and management for both company accounts (EDITALL & ORCA MEDIA) - across all platforms used.
For Clients
* Develop and manage social media strategies aligned with client brand objectives
* Conduct onboarding audits of client accounts and competitors
* Create content pillars and monthly content plans
* Write engaging, brand-aligned captions and calls to action
* Select relevant hashtags and keywords
* Schedule and publish content across platforms
* Monitor comments, DMs, and community interactions where required
* Track performance and prepare monthly reports with insights and recommendations
* Conceptualise social-first content ideas (Reels, TikToks, Shorts, carousels, Stories)
* Plan content themes and campaign concepts
* Capture high-quality photo and video content during monthly client visits
* Edit short-form video and static content for social platforms
* Maintain and organise each client’s content bank
* Ensure visual consistency with brand guidelines
C) Paid Social & Boosting
* Set up boosted posts and paid campaigns as required
* Select targeting parameters and budgets
* Monitor ad performance and optimise where necessary
* Co-ordinate with the wider team or client regarding objectives and results
D) Producer / Production Management
* Develop creative treatments and storyboards for video shoots
* Source models, talent, and influencers where required
* Manage talent communication, briefing, and scheduling
* Plan shoot logistics (locations, permits, equipment, crew, shot lists)
* Organise travel and accommodation where applicable
* Manage shoot-day schedules and running orders
* Act as quality controller on set and in post-production
E) Quality Assurance & Brand Guardianship
* Ensure all content meets brand, creative, and technical standards
* Review content before client delivery or publishing
* Maintain consistency across visuals, tone, and messaging
* Identify issues early and resolve proactively
F) Client Communication & Relationship Management
* Act as day-to-day creative point of contact for assigned clients
* Attend monthly client visits and presentations
* Present concepts and content plans clearly
* Manage feedback and revisions professionally
* Build strong, long-term client relationships
G) Workflow & Operations
* Manage tasks and deadlines using project management tools
* Co-ordinate with internal team members and freelancers
* Maintain organised file structures and naming conventions
* Contribute ideas to improve internal processes
Technical / Platform Skills
* CapCut
* Meta Business Suite
* TikTok Business Manager
* Basic paid ads management (Meta, TikTok)
* Google Workspace
* Many Chat
Creative & Editorial Skills
* Strong visual eye and aesthetic judgement
* Storyboarding and shot-list creation
* Creative writing and caption writing
* Strong understanding of social trends
* Campaign ideation
Production Skills
* Talent sourcing and co-ordination
* Shoot planning and logistics
* Scheduling and running order creation
* On-set co-ordination
* Quality control
Professional & Soft Skills
* Confident in client-facing environments
* High level of written English
* Strong organisational skills
* Time management
* High attention to detail
* Self-motivated and proactive
* Strong problem-solving mindset
* Adaptable in fast-paced environments
* Team player
* Able to work independently
* Strong follow-through
* Networking ability
Ideally you will have agency-side experience, be local to Bath area (you are required to be in office for collaboration ideally 2-4 x a week) have good luxury brand exposure and expertise.
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