DIGITAL MARKETING MANAGER
MANCHESTER - HYBRID
UP TO £55,000 + MARKET-LEADING COMPANY + CAREER PROGRESSION
THE OPPORTUNITY:
Get Recruited is partnering with a fast-growing, market-leading business in their search for an experienced Digital Marketing Manager. This is a fantastic opportunity to take full ownership of a multi-country Digital operation and lead its growth across five European markets.
As the Head of Digital, you will be responsible for overseeing site management, catalogue development, SEO, conversion rate optimisation (CRO), user experience (UX), technology & platform management, design, and email marketing. Additionally, you will manage and develop a high-performing team, ensuring top-tier Ecommerce performance.
This is an exciting opportunity for a skilled Digital professional looking to take the next step in their career with a dynamic and rapidly expanding business!
THE HEAD OF DIGITAL ROLE:
* Oversee the company's Ecommerce platforms across five European countries, ensuring optimal performance and user experience.
* Maintain and optimise a large product catalogue, ensuring accurate and compelling product listings.
* Implement both on-page and off-page SEO best practices, including content strategy (blogs, product descriptions, etc.).
* Analyse and enhance the customer journey, particularly from product pages to checkout, to drive sales.
* Continuously improve the site's usability and performance to increase engagement and conversion rates.
* Oversee the Magento platform, collaborating with internal teams and external partners to ensure efficiency.
* Work closely with design teams on both digital and offline assets, including photography, social media content, and requests from country managers.
* Manage and optimise email marketing campaigns via Marketing Cloud to boost engagement and revenue.
THE PERSON:
* At least 8 years of experience in a Digital Marketing role, with a proven track record of success.
* Minimum 2 years of team management experience.
* Experience with Magento is essential.
* Strong experience with Magento, WordPress, Google Analytics (GA), Google Search Console, Google Merchant Centre, Bing Ads, and Tag Manager.
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