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Consumer insights analyst

Preston (Lancashire)
Lyle & Scott
Insight analyst
Posted: 14h ago
Offer description

Position Overview: - Consumer Insights Analyst

At Lyle & Scott, we recognise that all success starts with people.

We welcome creativity and value individuals passionate about delivering a strong performance.

We are a privately owned British brand with almost 150 years of history that has built a reputation for crafting high-quality clothing. We are a brand with true authenticity, heritage and expertise that is recognised throughout the world.


We are looking for an in-house Consumer Insights Analyst to play a key role within our Data and Intelligence Team. This position is responsible for driving the strategic vision and data-driven decision making at Lyle & Scott. The primary focus will be to improve our understanding of the Lyle and Scott customer and to champion positive change. The successful candidate will leverage data insights to enhance customer understanding, optimise business processes and identify commercial opportunities. If you are an innovative thinker, detailed orientated, collaborative, proactive self-starter and an individual who thrives from working in a fast-paced environment, this could be the right opportunity.


Key Responsibilities:

1. Customer segmentation and monthly KPI tracking

2. Market research and trend analysis

3. Customer experience and journey

4. Proactively identifying opportunities and presenting findings to the Board and senior leadership


Qualifications / Experience:


* Strong Microsoft Excel skills
* Analytical mindset
* Excellent communication and presentation skills
* Commercial Acumen and strong understanding of commercial principles


About us...

☀️Holiday purchase scheme.

🦅1 week a year to work anywhere in the world… it can be Fiji or your sofa.

🍺 “Thirsty Thursdays -– the bar opens at 5pm every Thursday for a drink or an alternative soft drink of choice.

💻 Flexible working, so you can fit in your spin class… or hit snooze on your alarm, we don’t judge!

💍 1 week extra off work if you get married! (Not deducted from your annual leave)

💰 Employer pension contributions.

👕 Generous staff discount… Great sample sales throughout the year so you can stock up on Christmas Presents!

🎁 Welcome to the Family Lyle & Scott Item!

📚 Training and learning development.

🚝 Season Ticket Loan.

✈️ Holiday loyalty scheme: the longer you’re with us, the more we will increase your allowance

🚲 Cycle2Work Scheme.

🐶 Dog-friendly office.


Please apply with your CVs through LinkedIn.


Lyle & Scott is an Equal Opportunities Employer and treats all applications purely based on skills and experience.

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