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Product marketing manager

Dalgety Bay
VITEC
Product marketing manager
€55,000 a year
Posted: 16h ago
Offer description

An exciting opportunity has arisen for an experienced Product Marketing Manager to join our dynamic Marketing team. If you enjoy collaborating across teams, shaping product stories and creating standout content that brings technology to life, we’d love to hear from you.

VITEC’s UK division is based in Dalgety Bay, Scotland, a leading IPTV and digital signage provider worldwide. Our values and solutions have formed the foundation of a reputation which has allowed us to build a global list of recognised customers including NASA, NHS, BBC and the Royal Navy.

Already an engineering centre, Dalgety Bay has expanded to be one of two core shipping hubs for VITEC worldwide. Our reach includes a presence on every continent, providing multilingual sales and support around the world via a supportive and highly valued network of customers, channel partners and consultants.


About the role

The Product Marketing Manager plays a vital role within VITEC’s marketing team, supporting the Head of Product Marketing, serving as the interface between internal software and product management teams and external customers, partners, and resellers. The role involves translating complex technical information into sharp, engaging, and user‑friendly messaging that highlights product features and benefits for a range of market audiences.

You will take ownership of essential marketing activities including creating sales presentations, supporting new product launch processes, writing and updating brochures and developing brand identities for new products. You will also contribute to rebranding existing offerings to ensure they remain aligned with evolving brand guidelines and market trends.


What you’ll do

The Product Marketing Manager will play a key role in delivering Product Marketing support, producing and updating collateral that showcases VITEC’s products effectively. You’ll respond to requests from Product Management, Sales and other stakeholders while gathering technical details and shaping them into content that different audiences can easily understand and use.


Content Creation and Collateral Development

* Amendment and creation of product brochures, to promote VITEC products in the best light for the various audiences that will consume the content
* Create and amend product presentations when new products are released, or new features are added to the products
* Help create video storyboards which promote products through the medium of video
* Create social media content, about VITEC’s products specifically, but also around events and other industry topics
* Help to write/review press releases to ensure that they are accurate and reflect the product features which VITEC is promoting at that time.


Digital and Web Management

* Involvement with the VITEC website, either directly editing pages using the website back end, or working with our web team for more in-depth changes
* Participate in regular meetings with the Product Management team to be aware of upcoming product features/changes which will affect the website, collateral, product branding and appearance.


Product Launch and Release Support

* Participating in the product release process, ensuring all essential product marketing tasks are completed in time for the release meeting
* Provide input to the Marketing team on product demos for major trade shows and events.


Cross‑Functional Collaboration

* Work collaboratively with other team members throughout the organization at all levels on all projects
* Ability to build strong collaborative relationships internally and work with key stakeholders and leaders in marketing, product management and sales to help execute VITEC’s product marketing strategy
* Collaborate with the Creative team to give them guidance and assistance from a product point of view.


Administration, Organisation and Work Ethic

* Assist with the day-to-day administration of internal resources such as ensuring collateral and presentations are available to those who need them
* Time management and project organization will be necessary components to ensure meeting deadlines as delegated by supervisors
* Demonstrate proactive work ethics and a strong sense of cooperative pitching in
* Ability to see the big picture while executing current tasks with close attention to detail.


Industry Engagement and External Insight

* Occasional international travel to trade shows and customer sites to find out more about the industry VITEC is part of, to maximize the support our Sales team and customers require.


About you

Our ideal candidate will have:

* A degree or a higher-level qualification in a related field (or equivalent experience)
* Experience in a Product Marketing Manager or Product Manager role in a similar environment
* Content creation – Strong writing and editing skills
* Ability to translate technical information into clear and engaging content for different audiences
* Strong attention to detail
* Cross Collaboration – Ability to work successfully with different personalities from all around the globe and work with them to fulfil their often-unique requests
* Ability to prioritise work effectively
* Proactive, self-motivated, and comfortable working with a high degree of autonomy
* Strong problem-solving ability with a proactive approach to identifying issues and finding effective solutions
* A high level of written and spoken English to ensure communications are professional and clear to an international audience from multiple verticals
* Ability to present confidently and communicate effectively in public settings or be comfortable moving into that setting
* An interest in innovative technology and a willingness to learn about new products and features.

Although not essential it would be advantageous if you had:

* Experience using photo and video editing tools
* Knowledge of the IP video & digital signage industry
* Experience within a global company.


About VITEC

VITEC is a market-leading provider of IPTV, digital signage and video streaming technologies that help organisations harness the power of video to communicate, educate and entertain. VITEC is a pioneer in the design and manufacture of hardware and software for video encoding, decoding, transcoding, archiving and streaming over IP. Our end-to-end video streaming solutions enable customers to capture TV and video content directly from any source and manage its delivery, as channels or within digital signage screens, to any connected device via an existing network.

From corporate, broadcast and venues, to accommodation, government and military, VITEC has global expertise in delivering complex, proAV solutions. VITEC’s award-winning IPTV platform is a powerful suite of services for content management, digital signage, video archiving, and video wall processing. Our encode/decode solutions are 100% hardware based, including PCIe cards with SDK for custom design or OEM for high-performance video systems.

Headquartered in Paris, France, we have a global reach through our offices across the Americas, Europe, Middle East, Africa and Asia Pacific. Making a difference with green initiatives, VITEC is the first Zero Carbon MPEG company and encourages customers to buy GreenPEG™ for continued environmental efforts to reduce greenhouse gases.


Why work for VITEC?

People Our people come first. Our teams are dynamic and inclusive and each person in every team is unique and valued. We are big on autonomy and empowering individuals to make a difference.

Work/life balance When you thrive, we thrive. Work- life balance is the key to a rewarding career. As you grow and develop, you’ll discover the tools, culture, and opportunities to help personalise your career journey, so it’s as unique and ambitious as you are. Hybrid and flexible working options are available too, where possible.

Growth Potential Working internationally with our team of experts means an always learning approach and there are lots of ways to play, problem solve and create. This growth will continue; innovation and evolution are key.Our growth is phenomenal – check out our company timeline and corporate overview – our future direction is clear.

Diversity and Inclusion Diversity, inclusiveness, and your career are vital to our success. Your point of view matters and you deserve to feel included. We empower you to use your voice and talents to help others find theirs. Whoever you are, we believe your uniqueness helps us stand apart.

Team Culture Our inclusive culture provides opportunities to grow your career. Our people create great work in a relaxed way, regardless of where their workstation is. Small teams mean your efforts and the great decision you make every day are seen. We’ve created a great team environment, with regular meetups for team collaborations and to share fun times together as well.

Benefits We take care of everyone.What makes us tick is our people. Our people are everything. The VITEC benefits package goes above and beyond, focusing on your physical, emotional, financial and social well-being. You can find out more about the benefits we offer from the HR Contact in Country.

How to Apply

VITEC is an equal opportunity employer, and the only thing that matters to us is your ability to do this role.

To apply, please send your CV and cover letter with an indication of your salary expectations.

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