Overview
Insight & Research Manager – JD Gyms (Fitness House, Wigan). JD Gyms is looking for a data‑driven storyteller who lives and breathes customer insight to lead our member insight strategy and shape the future of our digital and physical experience. Own the insight function end to end, from deep dive analytics and segmentation to large scale research programmes and Voice of the Member initiatives.
What you’ll do
* Lead insight delivery from our marketing & membership data warehouse, using advanced SQL.
* Build compelling dashboards and analysis through Looker Studio.
* Unlock insight across our digital estate: app, web, social & behavioural data.
* Create segmentation, personas, journey maps and a consistent VoM framework.
* Design and run research programmes via surveys, usability testing.
* Work closely with Marketing, Operations & IT to embed insight into decision making.
* Champion a data driven culture across JD Gyms.
What you’ll bring
* 5+ years’ experience in customer insight for a consumer facing brand, ideally across fitness or subscriptions.
* Strong SQL across complex data environments (BigQuery experience a plus).
* Proven track record turning insight into commercial action.
* Deep understanding of digital analytics in GA4, CRM data & dashboarding tools.
* Experience delivering both qualitative AND quantitative research.
* Excellent stakeholder storytelling & communication.
* Confident navigating GDPR and data compliance.
Why JD Gyms
Join one of the UK’s fastest growing fitness brands, where your insight will directly influence marketing strategy, product development and the member experience for hundreds of thousands of gym goers. If you're ready to shape the future of member understanding at JD Gyms, we’d love to hear from you.
Apply now: We know our colleagues work tirelessly to make JD Gyms the success it is today and in turn, we offer them some amazing benefits including staff Discount On JD Group and other brands within the organisation and personal development opportunities to learn and develop at work.
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