Job Title: Partnerships Development Lead
Company: Opticall Vision & Hearing (Domiciliary Care Services) Location: Remote Employment Type: Full-time Reports To: Head of Operations / Business Development Manager
About Opticall Vision & Hearing
Opticall Vision & Hearing is a leading domiciliary provider specialising in high‑quality, person‑centred eyecare and audiology services for care homes. We deliver on‑site eye examinations, hearing assessments, and ongoing clinical support to ensure residents receive the essential care they need within the comfort of their home environment. Our mission is to make vision and hearing care accessible, dependable, and stress‑free for care home teams and residents.
Role Overview
We are seeking a proactive and personable Partnerships Development Lead to support our continued growth across the care home sector. This dual role combines relationship management with efficient appointment coordination, where you will act as the key point of contact for care home partners—building strong relationships, scheduling meetings, qualifying leads, and ensuring the smooth delivery of our services. You will be responsible for contacting prospects, making warm outbound calls, managing follow‑ups, and scheduling appointments for the sales team, all while maintaining accurate notes, lead statuses, and an organised calendar. This position is ideal for someone who is organised, confident on the phone, customer‑focused, and able to communicate professionally in a fast‑paced environment. You should be comfortable speaking with clients over the phone, collaborating with the sales team to refine scripts and strategies, and maintaining a high level of professionalism and customer service. Previous experience in appointment setting, telemarketing, customer service, or sales is preferred but not essential.
Key Responsibilities
Appointment Setting
* Contacting prospects and scheduling meetings for the Business Development Manager.
* Confirm appointments, send documentation, and ensure homes understand preparation requirements.
* Contact existing clients to gather feedback on their experience with our company and identify areas for improvement.
* Generate new opportunities by reaching out to prospective customers, building rapport, and qualifying leads for the sales team.
* Make 80–100 calls per day, focusing on appointment setting, supported by emails, to connect with decision‑makers and open doors for the business.
* Manage follow‑ups to ensure a seamless client process.
* Maintain accurate and up‑to‑date records of all communications and appointments.
Account Management
* Build and nurture long‑term relationships with care home managers, administrators, and care teams.
* Act as the primary point of contact for partner care homes, ensuring high levels of satisfaction.
* Proactively identify opportunities to introduce new services or increase clinic frequency.
* Respond to enquiries promptly and resolve issues professionally.
* Monitor service performance within each home, escalating concerns when needed.
Administration & Communication
* Maintain CRM records and track all communications, appointments, and resident information.
* Provide weekly updates to the SLT team on appointment numbers, pipeline, and client activity.
* Support marketing initiatives by sending promotional materials and following up on leads.
* Ensure all compliance documents and consent forms are collected and stored correctly.
Skills & Experience – Essential
* Experience in appointment setting, telesales, customer service, or account management.
* Excellent verbal communication skills and a confident telephone manner.
* Strong organisational skills with the ability to manage multiple accounts simultaneously.
* High attention to detail and accuracy.
* Proactive, self‑motivated, and able to work independently or as part of a team.
* Comfortable using CRM systems, email, and basic office software.
Desirable
* Experience working with care homes, NHS, health services, or similar sectors.
* Understanding of domiciliary optical or hearing care pathways.
* Knowledge of safeguarding and health‑care‑related confidentiality best practices.
Personal Qualities
* Friendly, warm, and professional manner.
* Strong relationship‑building skills.
* Empathetic and patient, especially when liaising with care home staff.
* Driven by results and motivated to meet appointment and service targets.
* Problem‑solver with a positive and solutions‑focused mindset.
What We Offer
* Competitive salary plus performance‑related bonuses.
* Training in domiciliary optical and hearing services.
* Supportive team environment with opportunities for progression.
* Flexible working arrangements where suitable.
* Fully remote.
* The opportunity to make a meaningful impact on the wellbeing of care home residents.
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