We are building the UK’s next generation AI platform, powered by renewable energy, rooted in sovereign capability, and designed to give enterprises and innovators the compute they need.
We’re seeking a Marketing Manager (Performance Marketing & Demand Generation) to design and execute growth-focused campaigns, driving market engagement and pipeline acceleration for Carbon3.ai’s sovereign AI Mesh. This hands-on role requires commercial acumen, analytical skills, and proven expertise in multi-channel enterprise marketing.
Key Responsibilities
Campaign Strategy & Demand Generation:
* Develop, launch, and optimize digital and field demand generation campaigns.
* Translate business goals into measurable marketing programs that build pipeline and drive conversions.
* Collaborate cross-functionally on launches, events, and GTM activities.
Performance Marketing Execution
* Manage paid media (search, social, display, programmatic) to maximize qualified leads (MQLs) and sales opportunities (SQLs).
* Own analytics, attribution, and reporting against key campaign metrics.
* Optimise creative assets and messaging for conversion and efficiency.
Data & Growth Analytics
* Build scalable reporting with leading platforms (Google Analytics, HubSpot, Salesforce).
* Design audience segmentation, lead scoring, and ROI frameworks.
* Maintain compliance and data privacy across all marketing operations.
Collaboration & Knowledge Sharing
* Align demand generation with product, sales, and engineering teams.
* Contribute market insights to product roadmap and brand messaging.
* Mentor junior marketers and support team growth initiatives.
Business Impact & Sample Deliverables
* Deliver pipeline growth, campaign-attributed revenue, and improved conversion rates.
* Produce quarterly dashboards on leads generated, CAC, ARR, and ROI.
* Launch and optimize 3+ multi-channel campaigns per quarter with documented impact.
* Present campaign insights and strategies at quarterly reviews.
Qualifications
* Extensive experience in performance marketing, demand generation, or enterprise B2B field marketing.
* Proven record in campaign management, lead generation, and measurable business impact.
* Proficiency with marketing tech stack: Google Analytics, HubSpot, Salesforce, Marketo, LinkedIn Campaign Manager, etc.
* Bachelor’s degree in Marketing, Business, Communications, or related field.
Preferred Experience
* ABM and field event marketing.
* Exposure to AI, cloud, SaaS, or technology sectors.
* Hands-on with campaign automation and advanced analytics.
Why Join Carbon3.ai?
* Drive commercial growth within one of the UK’s most innovative, high-growth AI infrastructure companies.
* Operate at the forefront of a fast-moving, high-investment market shaping the future of sovereign compute.
* Work directly with senior leaders across government, enterprise, and technology ecosystems.
* Influence Carbon3’s market position across high-impact industries.