Sales and Marketing Assistant Leighton Buzzard
My client is a global manufacturer of state-of-the-art food processing equipment into the Food Processing sector. Due to continued growth they are now looking for a Sales and Marketing Assistant to drive sales from their marketing efforts.
As a Sales and Marketing Assistant, your role is to connect customer challenges with tailored product solutions. You will support marketing and field sales teams to identify new opportunities, generate appointments, and nurture leads through the pipeline. This office-based role involves a wide range of responsibilities, from CRM management and lead qualification to market research and reporting. You’ll be central to the success of ongoing campaigns and sales targets.
No cold calling – all leads are inbound or marketing-supported
Access to ongoing sales and product training
Involvement in marketing campaigns and CRM strategy
Opportunities for career development in a technical B2B environment
Work with field sales to build and maintain prospect account lists
Conduct market research to support targeted campaigns
Manage CRM and ERP systems to ensure accurate records
Coordinate telemarketing and email campaigns in specific sectors
Log enquiries, process leads, and ensure timely sales follow-up
Support marketing activity and senior executives with daily operations
Produce regular reports on lead generation and conversion performance
Previous experience in a sales support, marketing, or telesales role
Excellent communication and relationship-building skills
Proficient in Microsoft Office (Excel, Outlook, PowerPoint, etc.) and CRM tools
Familiarity with modern sales platforms and digital marketing tools
Interest in technical products or industrial applications (desirable)