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Marketing executive

London
Burger & Lobster
Marketing executive
Posted: 30 January
Offer description

Reports to: Senior Marketing Manager
Department: Marketing
Location: [London / Hybrid 1 day WFH]
Type: 6 month FTC

The Brief.

We’re looking for a Marketing Executive to join our global Marketing team on 6 month FTC but with a view to extend. This role is central to executing strategic marketing activity that drives brand exposure whilst also optimising lower funnel channels for increased revenue, bookings and growth of delivery.

If you’re a creative marketer early in their career and looking for their next challenge, we want to hear from you.

The Role.

Campaigns & Planning

* Assist in developing and executing the annual marketing calendar, identifying key opportunities to drive sales and visibility.
* Support the roll-out of targeted, ROI-focused campaigns across multiple channels.
* Contribute to annual, quarterly, and monthly planning with a focus on revenue growth and brand awareness.

Sales & Performance Marketing

* Support Sales team with booking platform performance (e.g. OpenTable/SevenRooms), and look how we can optimise communication through the guest journey
* Maximise exposure on third-party platforms such as SquareMeal, Time Out, Restaurants Brighton, and Appetite, ensuring listings are optimised, engaging, and up to date and ensure we are consistently trialling new opportunities too.
* Collaborate with delivery partners (Deliveroo, Uber Eats) to optimise advertising spend, improve ranking visibility, and increase delivery sales.
* Support in developing and executing local activation plans that directly drive footfall and bookings.

Brand, Partnerships & Sponsorships

* Support sponsorships, brand collaborations, and partnerships to amplify reach and brand equity.
* Provide regional marketing support for global franchise partners, ensuring local campaigns align with global objectives.
* Assist with charity partnerships and community initiatives that build local business engagement.
* Support new restaurant launches with targeted marketing plans to drive awareness and pre-bookings.

Digital & CRM

* Assist with email marketing creation, ensuring content drives repeat visits and incremental sales.
* Maintain and optimise website and CMS content for SEO and conversion performance.

Content, PR & Social Media

* Write and edit engaging copy for digital, print, and social channels with a focus on driving engagement and traffic.
* Support social content creation and community management across all brand platforms.
* Work with the Senior Marketing Manager to coordinate PR initiatives and influencer partnerships that convert into bookings and brand reach.
* Support UK photo and video shoots, ensuring assets are optimised for use across paid and owned channels.

Reporting & Insights

* Prepare regular marketing reports for teams to show monthly performance across the channel mix.
* Conduct competitor analysis quarterly to monitor pricing, promotions, and industry trends.

Brand Collateral & Design

* Support restaurant teams with print production, menu updates, and marketing collateral to support in-restaurant sales initiatives.

Create design briefs for agencies, ensuring deliverables support both creative and commercial objectives.

Please note this list is not exhaustive but instead is intended to give an overall indication of the type of duties expected in the role.

You.

* Ideally at least 6 months experience in marketing or performance-focused roles within hospitality, retail, or food & beverage. Or, someone who is just hungry to learn!
* Excellent copywriting and communication skills.
* Commercial awareness.
* Confident user of Adobe Creative Suite (especially InDesign) and Canva.
* Ability to multitask in a fast-paced environment.
* Energetic, creative, and proactive - always looking for new ways to drive growth.
* Passionate about hospitality and someone who embodies our ethos of “Grab Life By The Claws.”

Why us?

Annual social events, career development opportunities, 24 days annual leave increasing with length of service, including your birthday off! Pension, private medical insurance, and yearly bonus potential linked to KPIs related to business and individual performance. The opportunity to Develop your career in a fast-growing, entrepreneurial hospitality brand with international reach.

The business operates a hybrid 1 day remote working policy per week, with the remainder of the time split between our Head Office in Central London, and our restaurants as needed.

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