At WhyteMatter Staffing Solutions, we partner with forward-thinking organisations to connect them with outstanding talent. We work closely with each client to understand their goals, culture and challenges — ensuring every placement supports long-term success.
We are delighted to be recruiting on behalf of one of our clients for a talented Digital Marketing Advertising Specialist to join their growing team.
Job Role
We’re seeking a Marketing Co-ordinator who can build and maintain brand presence while delivering effective paid digital campaigns. This role blends creativity with commercial focus — ensuring our client communicates clearly, credibly and impactfully with senior and board-level decision-makers.
Working cross-functionally, you’ll help translate strategic goals into engaging content, smart campaigns and measurable results. You’ll manage and optimise paid digital activity across key platforms and support both internal brand communications and client-facing delivery.
The role will have an approximate 60:40 split between internal company communications/marketing and client campaign delivery.
Key Responsibilities
• Build and maintain the organisation’s brand presence across multiple channels, creating campaigns that engage senior and board-level audiences.
• Deliver and optimise digital marketing activity for selected clients, ensuring campaigns are effective, targeted and measurable.
• Bring a strong evidence-based view of customer priorities to guide all content and campaign development.
• Facilitate communication and briefing across internal teams to ensure consistent and aligned brand activity.
• Develop engaging content ideas for social media, email, website pages and event materials.
• Co-ordinate with internal teams to develop and deliver effective marketing strategies for multiple clients.
• Analyse and identify opportunities to optimise paid digital marketing campaigns and manage spend within allocated budgets.
• Track and report on key performance metrics including website traffic, engagement, lead generation, goal completions and ROI.
• Prepare and present insightful performance reports on both company and client campaigns.
• Build and manage paid campaigns across Meta, LinkedIn and Google.
Essential Experience
• 4+ years’ experience in a marketing or communications role.
• 3+ years managing paid activity across Meta and LinkedIn.
• Proven ability to translate customer insight into effective marketing activity.
• Strong project management skills with the ability to prioritise and manage multiple deadlines.
• Excellent communication skills with experience briefing and managing internal teams.
• Experience managing marketing campaigns across digital channels.
• Proficiency with GA4, Meta Business Suite and LinkedIn advertising tools.
• Experience using AI tools to support research and content creation.
• A creative thinker with a commercial mindset focused on measurable outcomes.
Desirable Experience
• Agency experience.
• Experience setting up and managing PPC campaigns.