Overview
As a Senior Product Manager - Activation, you will be responsible for ensuring that every new Ebury client is ready to succeed from the moment they access our platform. You will connect data and context from the sales and onboarding process to intelligently configure each client's platform setup - ensuring that the right products, accounts, and tools are ready for immediate use. This is a pivotal role in shaping how clients experience Ebury's value from day one, transforming activation into a data-driven, intelligent, and automated process that accelerates engagement and decreases time-to-value.
Responsibilities
* Build and own Ebury's activation strategy, ensuring clients' platforms are configured for success before their first login.
* Partner with Sales, Onboarding, and Product teams to define activation logic that automatically sets up clients based on their expressed needs and data collected during onboarding.
* Work with Data Science and Engineering to design systems that map client attributes to product configuration - e.g., automatically surfacing ERP integrations or pre-creating local collection accounts based on conversation data.
* Define and deliver activation workflows and automation that bridge CRM, onboarding tools, and the core platform.
* Identify and track activation KPIs such as first transaction rate, time-to-first-value, and early adoption metrics.
* Collaborate with UX and Product teams to ensure clients land in a contextually relevant platform experience that matches what was sold.
* Continuously analyse data to identify friction points in activation and implement improvements to increase conversion and engagement.
* Be results-led - establish clear, measurable goals for activation and demonstrate tangible improvements in client time-to-value and usage.
* Partner with Commercial and Client Success leaders to ensure activation directly supports retention and growth goals.
* 5+ years in Product Management focused on activation, client engagement, or product adoption.
* Strong understanding of data pipelines and product configuration logic - capable of collaborating with Data Science and Engineering to automate setup and personalisation.
* Experience working cross-functionally across Sales, Onboarding, and Client Success to translate client needs into product experiences.
* Analytical and outcome-oriented - skilled at defining, tracking, and improving KPIs tied to activation, usage, and value realisation.
* Proven ability to design and deliver automated activation experiences that shorten time-to-value and improve conversion.
* Passionate about using data and automation to turn sales intent into client success.
About Ebury and Our People
Ebury is a global fintech firm dedicated to empowering businesses to expand internationally through tailored and forward-thinking financial solutions. Since our founding in 2009, we\'ve grown to a diverse team of over 1,700 professionals across 40+ offices and 29+ markets worldwide. Joining Ebury means becoming part of a collaborative and innovative environment where your contributions are valued. We\'re proud to have active employee networks and ESG initiatives that reflect our inclusive culture, including our Women\'s Network, LGBTQIA+ Network, and Veterans Network. These communities provide spaces for connection, mentorship, advocacy, and collaboration across our global teams. We believe in inclusion and stand against discrimination in all forms.
Founding details and milestones include: headquartered in London, presence in more than 29 markets worldwide, and notable milestones such as a 2019 investment from Banco Santander and recognition as a Financial Times: 1000 Europe\'s Fastest-Growing Companies. Our culture emphasizes collaboration, innovation, and growth, with a commitment to a workplace where everyone feels valued and supported.
Benefits
* Competitive Starting Salary with an annual discretionary bonus that truly rewards your performance from day one.
* Dedicated Mentorship: Learn directly from experienced managers who are invested in your success.
* Cutting-Edge Technology: Leverage state-of-the-art tailor made tools and systems that enable you to perform at your best.
* Clear, Accelerated Career Progression: Defined pathways to leadership and specialist roles within Ebury.
* Dynamic & Supportive Culture: Work in a collaborative environment where teamwork and personal growth are prioritized.
* Generous Benefits Package: Access competitive benefits tailored to your location, which typically include health care and social benefits.
* Central London Office: A fantastic location with excellent transport links.
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