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Brand communications manager

Chandler's Ford
Kingfisher plc
Communications manager
€60,000 - €80,000 a year
Posted: 9 May
Offer description

This is a 6 month Fixed Term Contract

We’re Kingfisher, a team made up of over 76,000 passionate people who bring Kingfisher and all our other brands—B&Q, Screwfix, Brico Depot, Castorama, and Koctas—to life. We’re big, but we have ambitions to become even bigger and better. We aim to be the leading home improvement company and to grow the largest community of home improvers worldwide. That’s where you come in.

At Kingfisher, our customers come from all walks of life, and so do we. We are committed to ensuring that all colleagues, future colleagues, and applicants are treated equally regardless of age, gender, marital or civil partnership status, colour, ethnicity, culture, religious or philosophical beliefs, political opinions, disability, gender identity, gender expression, or sexual orientation.

We offer flexible and agile working arrangements, both in hours and location, including a blend of working from home and our offices located in London, Southampton, and Yeovil. Talk to us about how we can best support you!

We are looking for a Brand Communications Executive to join our passionate team. You will be responsible for the brand strategy for a particular brand or set of brands across all communications, ensuring the brand remains recognizable, current, and engaging to customers. This includes managing communication for banners such as B&Q, Screwfix, Castorama, etc.


What’s the job?

1. Plan communication activities for range reviews, integrating inputs from product category strategies, brand growth plans, and marketing activities, informed by group insights, competitor benchmarking, and sales data.
2. Develop an ideal brand message that resonates with target customer needs and the value proposition of the offer.
3. Collaborate closely with the brand manager and creative teams to develop a strong brand image.
4. Communicate the brand promise effectively across all customer touchpoints.
5. Ensure all brand communications for banners drive commercial performance.


What you'll bring

1. Experience in a product brand communication role.
2. Proven ability to create and implement communication plans.
3. Excellent verbal and written communication skills, with the ability to simplify complex concepts.
4. Stakeholder management skills and the ability to influence at all levels.
5. Strong project management skills.
6. A creative perspective on product positioning and brand content.
7. Ability to work effectively in a matrixed, fast-paced environment across multiple time zones and teams.


Core Behaviors

* Customer Focus: Listen to customers and use data to inform decisions.
* Humanity: Act with care and respect.
* Curiosity: Share new ideas, learn, and innovate.
* Agility: Work with trust, pace, and adaptability.
* Inclusivity: Embrace diversity and act inclusively.
* Accountability: Own your actions and understand how your role contributes to the company’s goals.

We value diverse perspectives and encourage applications from all candidates, even if you don’t meet 100% of the criteria. We offer an inclusive environment where your potential is the only limit, support experimentation, and foster growth. Learn more about our Diversity & Inclusion initiatives here.

We also provide a competitive benefits package and numerous opportunities for career development.

If you're interested, apply now and help us Power the Possible.

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