The role of Marketing & Communications Executive will lead the execution of our marketing strategy for each individual business/brand within our group, taking responsibility for campaign development to ensure consistency and clarity while growing brand equity and supporting business performance and revenue generation across all areas. The role will work across all relevant channels e.g. digital, social, CRM, websites and PR in addition to organising and participating in events balancing both day to day marketing activity and long-term brand growth.
This role will drive the group presence, improve lead generation, enhance digital presence, and position the company of In this position, you will:
* Design and execute a cohesive marketing and communications strategy across all group businesses to enhance brand recognition and market share.
* Ensure that marketing operations are aligned with business development objectives and overall organisational goals.
* Take the lead in developing brand and content, establishing a consistent tone and aesthetic across all platforms.
* Oversee all content management, including website content, to guarantee it is relevant, consistent, and up to date.
* Plan and manage the marketing activity calendar, ensuring alignment with business plans and stakeholders across each division.
* Create and enforce group-wide brand guidelines and sub-brand identities.
* Oversee the development of websites across all business units, including any planned redesigns, prioritising SEO, user experience, and lead capture optimisation.
* Implement SEO and SEM strategies, including local SEO and PPC campaigns.
* Conduct industry-specific research, including competitor analysis, market trends, and membership opportunities within the industry.
* Facilitate client engagement and loyalty through CRM-driven campaigns and newsletter programs.
Requirements
* 3+ years in a senior marketing role, ideally within security, facilities management, or public services
* Proven track record in executing complex marketing strategies across B2B sectors.
* Experience with integrated marketing campaigns across digital, print, events, and PR.
* Strong understanding of SEO/SEM, PPC, content marketing, social media, and CRM systems.
* Exceptional copywriting, editing, and content creation abilities.
* Ability to work cross-functionally with sales, HR, and operations teams.
* Highly analytical with experience managing budgets and KPIs.
* Experience marketing to public sector or regulated industries.
* Use of platforms such as HubSpot, Mailchimp, Google Analytics, Meta Ads, and LinkedIn Campaign Manager.
Benefits
Full time role, 40 hours per week based from our office located in Trafford, free parking, holiday, pension and access to confidential employee assistance programme. Compact security services is an equal-opportunity employer that is committed to inclusion and diversity. As a growing business we take affirmative action to ensure equal opportunities to applicants and employees without regard to background, race including colour, nationality, ethnic or national origin, religion or belief, age, sex, sexual orientation, gender reassignment, disability status, caring responsibilities or other legally protected characteristics.
We are proud to be a signatory of the Armed Forces Covenant, supporting the armed forces community to transition into careers outside of the armed forces, and are committed to working with and providing reasonable adjustments for applicants and employees. If you require any reasonable adjustments to support your application and perform at your best, please do not hesitate to contact us to make a request.