Baltic Recruitment are currently recruiting for a Permanent Digital Marketing Executive for a client located in Sedgefield, in a hybrid role. Working for a design and manufacturing business who provides product solutions that power mission-critical communication systems worldwide. Their technologies support applications across space, aerospace & defence, telecommunications, and critical communications.
All potential candidates should read through the following details of this job with care before making an application.
As the business grows, they are looking for a Digital Marketing Executive to help drive their digital presence, support demand generation, and enhance brand visibility. This is a hands-on role focused on delivering and optimising the company's digital marketing activity across web, CRM, and social channels.
You will play a key role in executing data-driven campaigns, managing marketing technology, and supporting account-based marketing (ABM) initiatives-working closely with Business Development and internal stakeholders to drive pipeline growth.
Digital Marketing Executive Main Duties and Responsibilities:
CRM & Marketing Automation
* Manage and optimise our CRM (HubSpot) as a marketing automation platform
* Build and execute automated campaigns, nurture journeys, and lead scoring
* Ensure data accuracy, reporting integrity, and GDPR compliance
* Collaborate with Business Development to support lead management and pipeline visibility
Website & Digital Performance
* Manage website content, landing pages, and conversion optimisation
* Support ongoing website development to improve UX, SEO, and lead generation
* Analyse performance and drive continuous improvement through insight
* Work with internal teams and external agencies on enhancements
Social Media & Content
* Plan and deliver content across LinkedIn and key B2B channels
* Support brand awareness and thought leadership campaigns
* Manage content calendars and optimise performance across paid and organic activity
Account-Based Marketing (ABM)
* Support the development and execution of ABM campaigns
* Create targeted, multi-channel journeys across email, web, and social
* Track engagement and campaign effectiveness to support pipeline growth
Reporting & Insight
* Produce regular reports on campaign and channel performance
* Use data-driven insights to improve ROI and inform decision-making
Digital Marketing Executive Applicants:
* Must be a proactive and detail-oriented marketer with xsngvjr a passion for digital performance and continuous improvement.
* Experience in a B2B digital marketing role
* Strong knowledge of CRM and marketing automation (HubSpot preferred)
* Hands-on experience managing websites (WordPress) and digital campaigns
* Experience delivering social media activity in a B2B environment
* Strong analytical skills with the ability to turn insight into action
Desirable:
* Experience with account-based marketing (ABM)
* Knowledge of SEO, paid media, and conversion optimisation
* Experience working alongside Business Development teams
Company Benefits:
* Being part of a collaborative and growing business
* Play a key role in shaping digital marketing strategy and performance
* Competitive salary and benefits package