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Direct to consumer manager

Crawley
Nestlé Health Science
Manager
Posted: 16h ago
Offer description

Position Snapshot

Nestlé Health Science

Job Title: Direct-To-Consumer (DTC) Manager

Location: Gatwick (Hybrid)

Salary up to £45,000 depending on experience + potential bonus + generous pension scheme + 12 flexible days on top of 25 day holiday entitlement + 2 paid volunteering days + other fantastic benefits!

Championing diversity and inclusion is important to us; when we embrace different perspectives and give everyone the chance to be the best they can be, we can think in new, creative ways that grow and enhance our business.


A Day in the Life of a Direct-to-Consumer Manager

* DTC Strategy: Execute the NHSc UK&I Direct to Consumer strategy, driving channel integration and commercial success.
* Customer Acquisition: Grow the DTC customer base through high-performing digital marketing channels.
* eCRM & SMS Campaigns: Develop and implement targeted eCRM and SMS strategies to boost engagement and retention.
* Insight-Driven Optimisation: Leverage data to enhance user experience and deepen customer understanding.
* Value Proposition Development: Strengthen the DTC offering through impactful customer engagement initiatives in collaboration with our key stakeholders.
* Performance & KPI Management: Set and track KPIs, continuously optimising campaign outcomes.
* Financial Analysis: Review P&L performance to identify and act on opportunities for growth and efficiency.


What Will Make You Successful

* DTC & eCommerce Expertise: Proven success in developing and executing eCommerce strategies across brands and portfolios.
* Business Model Knowledge: Understanding of Direct To Consumer models and their practical application.
* Cross-Functional Collaboration: Skilled in aligning local and global brand teams to drive integrated marketing efforts.
* Customer Value Focus: Experience enhancing DTC value propositions through engagement initiatives.
* Digital Marketing Skills: Strong grasp of search, media, analytics, eCRM, and UX within a 360° marketing approach.
* eCRM Leadership: Track record of building personalised eCRM programs that drive retention and sales.
* Commercial & Analytical Acumen: Proficient in tools like Google Analytics, Klaviyo, with solid P&L and pricing strategy experience.
* Project & Stakeholder Management: Effective at managing stakeholders and leading projects to successful delivery.


What You Need To Know

What can we offer in return? Great benefits you’d expect from a business the size of Nestlé – in the shape of a competitive salary and benefits package, bonus scheme, flexible working scheme, 25 days holiday plus statutory holidays plus flex leave, pension scheme and a real focus on personal development and growth.

The posting date for this role is 18th September 2025. The closing date for this role is 2nd October 2025. We will be considering candidates as they apply and may close the advert early if we receive sufficient applicants, so please don’t delay in submitting your application.

At Nestlé, our values are rooted in respect. We encourage diversity and invite applications from people of all gender identities, ethnic backgrounds, people with disabilities, and members of the LGBT+ community. If you need accommodations to participate in the application process, please let us know. We are committed to equal opportunity for all.

We are unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

We are not to be held responsible for job postings outside this scope.

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